JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS

Journal Information
ISSN / EISSN : 2549-5291 / 2528-0929
Published by: Universitas Nusantara PGRI Kediri (10.29407)
Total articles ≅ 78
Current Coverage
DOAJ
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SHERPA/ROMEO
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Somadi, Vica Mariani S
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 242-252; https://doi.org/10.29407/nusamba.v6i2.15774

Abstract:
The research objective was to determine the application of Supply Chain Management (SCM) at PT Brataco Chemical Medan Branch. This research used a descriptive approach with SCM analysis. Based on the research results, the company's suppliers consist of suppliers of main and supporting raw materials. Purchases of raw materials are made by pre-order with a credit payment system. Incoming raw materials will be checked with order data. If the item does not match the order, it will be returned to the supplier for replacement. Meanwhile, the appropriate goods will be placed in the warehouse and then the production process is carried out. The production process is carried out in two stages, namely the first stage to produce low TDS & nearly neutral PH and the second stage to produce Aqua Demineralization. The production results are then checked for conformity with the predetermined standards. Products that pass will be distributed to consumers using a car provided by the company. Orders that do not fit or are defective, then consumers can return to the company to be replaced with new goods.
Annisa Kurnia Nur Azizah
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 233-241; https://doi.org/10.29407/nusamba.v6i2.15692

Abstract:
The purpose of this innovation is as written in the regulation of the head of Badan Pertanahan Nasional Republik Indonesia (Indonesian Republic of National Land Registry Department) number 18 in the year of 2009 about LARASITA Badan Pertanahan Nasional Republik Indonesia, to make it easier for the people who has business with land registry office to follow up their business without having to come to the office, and so that the people can get the cost information and express their complaints about the land registry service easily. This research uses descriptive research with quantitative method. The location of this research is in Land Registry Office of Kota Magelang. Data's gathering techniques used are interview and observation techniques. The result of this research showed that LARASITA gives service to the people in land certificate service. The suggestion that can be given is a repairment in the connecting antenna to support the internet access in LARASITA implementation. Keywords: innovation, land certificate, land certificate service, LARASITA
Meliyana Prasetyo Tejo
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 216-232; https://doi.org/10.29407/nusamba.v6i2.16205

Abstract:
This research was conducted to determine the effect of perceived value on trust, the purposes are to know the effect of perceived value on customer retention, to know the effect of trust on customer retention, to know the role of trust as mediator in the relationship between perceived value on customer retention in Company X family business which moved as distributor basic needs. Research data collection was distributed to 68 respondents of Company X B2B customer who regularly purchase on 2020. Analysis method for this research used Partial Least Square Structural Equation Modeling (SEM PLS) with smart PLS 3.0 program. The results of the analysis in this study are perceived value have a positive relationship and significant effect on trust; perceived value doesn’t have significant effect on customer retention in Company X; trust has a positive and significant effect on customer retention in Company X; Trust fully mediates perceived value to customer retention in Company X. Managerial implications based on the results are creating more services and educate customer about service offer compared with competitors, improving service with implementing computerize system to decrease error, employee training, and proposing program such as cash discount or bonus product to maintain customer retention.
Muzakki Muzakki
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 321-331; https://doi.org/10.29407/nusamba.v6i2.15773

Abstract:
This study aims to explore the relationship between human relations and physical work environment on employee performance. The method used is quantitative with an emphasis on hypothesis testing. The sample used in this study was 65 employees using the purposive random sampling method. The data analysis technique used was Structural Equation Modeling Partial Least Square (SEM-PLS). The findings of this study reveal that human relations and physical work environment both partially and simultaneously have a significant effect on employee performance. The results of this study also prove that the human relation variable has a dominant effect on improving employee performance. In addition, this study provides insights to organizations in designing appropriate systems to improve employee performance..
Laurentius Calvin Setia, Ronald Ronald, Amelia Amelia
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 307-320; https://doi.org/10.29407/nusamba.v6i2.15977

Abstract:
The growth of the hospitality industry in Indonesia shows a significant number. In this case requires the company to be able to meet customer needs and adjust customer desires in the overnight process so that the company must be able to detect what the needs and desires of its customers are. Therefore, the presence of Shangri-La Hotel Surabaya is very influential in the development of the hotel industry, especially in Surabaya. This study aims to analyze the effect of Service Quality dimensions on Customer Loyalty through Perceived Value, Image, Consumption Emotion and Customer Satisfaction to the Shangri-La hotel customers in Surabaya. The sample used in this study is 250 respondents. For processing and analyzing data in this study, namely by using Amos version 22.0 as software for data processing. This study has 12 hypotheses and all of them have significant results.
Muhammad Syarif Hidayatullah Elmas
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6; https://doi.org/10.29407/nusamba.v6i2.15703

Abstract:
This study attempts to know the quality of product and price to consumers purchasing interest, either in the simultaneous and partial .The sample used in this research 30 respondents.The method of analysis of the data using the validity and reliability test, the classical assumption, and with the help of the multiple linear regression spss 22.0 version for windows.The results of tests indicated that the product quality and price significant simultaneously with the level of significance of 0,000 < 0,05 consumers purchasing interest.While based on partial shows that the product quality and price significant of the significance of 0,000 < 0,05 and 0,005 < 0,05 to consumers purchasing interest.
Suseno, Kusuma Chandra Kirana, Ambar Lukitaningsih
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 269-282; https://doi.org/10.29407/nusamba.v6i2.16005

Abstract:
This research purported to discover the influence of corporate culture, compensation and working discipline on Organizational Citizenship Behavior (OCN) using motivation as moderating variable. Research population covered all employees in PERUMDAM Bantul having permanent officer status as many 115 persons. Research sampling was based on Slovin method resulting in 90 people selected using random sampling technique. Research method was based on quantitative approach. The research utilized SmartPLS 3.2.8 to conduct inferential analysis. Based on the result of inferential analysis using SmartPLS 3.2.8 it can be concluded that there was tangible influence of corporate culture, compensation and working discipline on Organizational Citizenship Behavior (OCN) using motivation as moderating variable.The result of this research is applicable as reference to improve OCB in any companies simply by strengthening corporate culture, rationalizing compensation, maintaining workplace discipline and motivating the employees to work even harder.
Yunita Christy, Maria Natalia, Sinta Setiana, Richard Anthony
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 149-165; https://doi.org/10.29407/nusamba.v6i2.16273

Abstract:
This research intention to determine the effect of budget participation on managerial performance with organizational commitment and work motivation as moderating variables. The sample of this study were employees at managerial level (top and bottom). Researchers distributed 100 questionnaires spread to several manufacturing companies. Of the 100 questionnaires, 56 questionnaires were collected and 45 questionnaires were processed. The data collected were processed using the Multiple Liner Regression Correlation Test and Moderated Regression Analysis (MRA). Before testing the hypothesis, the researcher tested the validity, reliability, and classical assumption. The results showed that budget participation has a positive effect on managerial performance, even so when budget participation has a positive effect on managerial performance when moderated by organizational commitment and work motivation
Mustafidah Mahardhika, Dyan Arintowati
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 138-148; https://doi.org/10.29407/nusamba.v6i2.16395

Abstract:
The purpose of this research is to determine the effect of promotion using social media and word of mouth marketing on purchasing decisions for beauty clinic services. This research is belonging to quantitative research with data collection techniques using interviews, documentation, and questionnaires. For data analysis using multiple linear regression analysis. The results showed that at this time, promotions using social media and word of mouth marketing influence purchasing decisions still, either partially or simultaneously. From these results, social media is still effectively used as a tool on promoting products. Word of mouth marketing also has an effective influence in affecting purchasing decisions. Where consumers still trust the recommendations of their close environment on products buying decision. Kata Kunci: social media, word of mouth marketing, buying decision
Suparna Wijaya, Sugeng Wahyudi
JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS, Volume 6, pp 253-268; https://doi.org/10.29407/nusamba.v6i2.15881

Abstract:
The development of technology makes online motorcycle taxis have users and partners that are increasing rapidly every year. However, this also brings problems related to the taxation aspect, namely in determining the business model and the very large number of realtime transactions. The purpose of this study was to determine the treatment of value added tax in an application company and the applicable tax provisions. The method used is descriptive qualitative using literature studies and interviews. The results obtained information that value added tax is imposed on drivers / partners as users of application services provided by online motorcycle taxi operators. The transaction submission of applications carried out by online motorcycle taxi operators does not fulfill the elements of being a retail entrepreneur because there is already a contract between the two parties. So that based on taxation provisions, online motorcycle taxi operators should make a tax invoice for each of these submissions, regardless of whether the application user has an NPWP or not.
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