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Siti Nurul Fadhillah, Rosnita Rosnita, Novia Dewi
Jurnal Sosial Ekonomi Pertanian, Volume 17, pp 75-82; https://doi.org/10.20956/jsep.v17i3.13534

Abstract:
Tujuan dari penelitian ini adalah: (1) Mendeskripsikan pelaksanaan penyuluhan dalam mendistribusikan informasi tentang konsep ISPO. (2) Menganalisis peran penyuluhan pada persiapan peremajaan kelapa sawit petani swadaya sesuai konsep ISPO di Kabupaten Rokan Hulu. Metode penentuan sampel yang digunakan adalah metode multistage sampling dengan 90 petani kelapa sawit swadaya diambil sebagai responden. Analisis data secara deskriptif dan menggunakan skala likert. Hasil penelitian menunjukkan: Penyuluhan di Kabupaten Rokan Hulu tidak berjalan dengan baik. Rata- rata peran penyuluhan kurang berperan memberikan edukasi, diseminasi informasi, fasilitasi, konsultasi, supervisi, dan monitoring evaluasi kepada petani sawit pola swadaya, sehingga petani kurang mandiri dalam penerapan ISPO
Ida Ayu Putri Astiti, Joko Winarno, Eksa Rusdiyana
Jurnal Sosial Ekonomi Pertanian, Volume 17, pp 11-22; https://doi.org/10.20956/jsep.v17i3.18108

Abstract:
Penelitian ini bertujuan untuk menganalisis dukungan, faktor – faktor penyebab kurangnya dukungan, dan merumuskan solusi dukungan pemberdayaan Kelompok Tani Tandur Tukul dalam upaya peningkatan ketahanan pangan bidang hortikultura dan perikanan di Kelurahan Joyosuran Kecamatan Pasar Kliwon Kota Surakarta. Metode penelitian adalah deskriptif kualitatif dengan lokasi di Kelompok Tani Tandur Tukul Kelurahan Joyosuran Kecamatan Pasar Kliwon Kota Surakarta. Informan ditentukan dengan teknik sengaja (purposive) dan snowball dengan pengumpulan data melalui wawancara, observasi, dan dokumentasi. Analisis data menggunakan model induktif interaktif Milles dan Huberman serta pengujian keabsahan data menggunakan triangulasi sumber dan review informan. Hasil penelitian menunjukkan bahwa pemberdayaan Kelompok Tani Tandur Tukul didukung oleh ketua dan anggota kelompok tani, tokoh masyarakat, organisasi SIBAT (Siaga Bencana Berbasis Masyarakat) Kelurahan Joyosuran, Pemerintah Kelurahan Joyosuran, penyuluh pertanian lapangan (PPL), Dinas Pertanian, Ketahanan Pangan dan Perikanan (Dispertan-KPP) Kota Surakarta, dan LPMK Joyosuran dalam bentuk materi dan non materi. Faktor penyebab kurangnya dukungan yaitu terkait rendahnya wawasan budidaya tanaman dan perikanan serta jalinan komunikasi yang belum efektif. Adapun solusi dukungan pemberdayaan Kelompok Tani Tandur Tukul yaitu mengadakan studi banding dan penguatan kapasitas kelompok tani beserta sumber daya manusia didalamnya.
Agnes Quartina Pudjiastuti, Yustina Sriyutun Saghu, Sumarno Sumarno
Jurnal Sosial Ekonomi Pertanian, Volume 17, pp 37-46; https://doi.org/10.20956/jsep.v17i3.14533

Abstract:
Potensi ekspor mete Indonesia cukup besar, namun nilainya masih sangat rendah. Tujuan penelitian ini adalah menganalisis pengaruh faktor internal dan eksternal pada kesejahteraan petani mete. Penelitian ini dilaksanakan di sentra produksi jambu mete yaitu Desa Mata Kapore yang terletak di Kecamatan Kodi Bangedo Kabupaten Sumba Barat Daya. Data dikumpulkan dari 50 petani dengan menggunakan metode wawancara, dan observasi. Petani dipilih dengan metode acak sederhana. Analisis data menggunakan structural equation modeling (SEM) berbasis varians yaitu Partial Least Square (PLS). Faktor eksternal berpengaruh sangat signifikan terhadap kesejahteraan petani, baik secara langsung maupun secara tidak langsung melalui faktor internal. Faktor internal tidak berpengaruh signifikan pada kesejahteraan petani. Untuk meningkatkan kesejahteraan petani, perlu adanya dukungan akses pada modal dan jaminan harga bagi petani jambu mete.
Dina Kurniati, Evy Maharani, Susy Edwina
Jurnal Sosial Ekonomi Pertanian, Volume 17, pp 47-58; https://doi.org/10.20956/jsep.v17i3.18099

Abstract:
Penelitian ini memiliki tujuan untuk mengetahui sistem pemasaran pada pasar lelang dan menganalisis biaya pemasaran, margin pemasaran, keuntungan pemasaran, bagian yang diterima petani dan efisiensi pemasaran pada pasar lelang karet di Kecamatan Kuantan Mudik. Metode pengambilan sampel petani secara purpusive sampling sebanyak 23 orang dan pengambilan sampel pedagang dengan menggunakan metode sensus sebanyak 8 orang. Hasil penelitian menunjukan sistem pemasaran lelang terjadi karena permasalahan yang dihadapi petani yaitu saluran pemasaran yang panjang dan pedagang bisa mengendalikan harga bokar dikarenakan mutu bokar rendah. Petani yang mengikuti pasar lelang harus memenuhi standar mutu bokar yang ditetapkan Asosiasi Petani Karet Kuantan Singingi (APKARKUSI) dan tergabung kedalam kelompok tani atau gapoktan. Petani memiliki keterbatasan dalam memasarkan bokar langsung ke pabrik, oleh sebab itu petani melibatkan lembaga pemasaran. Saluran pemasaran karet pada pasar lelang di mulai dari petani-pedagang besar-pabrik. Petani yang mengikuti pasar lelang dilakukan pemotongan volume bokar sebesar 5% yang terdiri 3% penyusutan, 1% biaya transportasi dan 1% biaya operasional kelompok. Harga jual bokar pada Bulan Juli 2020 yang diterima petani sebesar Rp7.367,50/kg, total biaya pemasaran Rp1.316,56/kg, margin pemasaran Rp1.596,25/kg, keuntungan pemasaran Rp229,69/kg, farmer’s share 82,19 % dan efisiensi pemasaran 14,69%. Sistem pemasaran lelang ini efisien digunakan petani dalam proses pemasaran bokar yang ada di Kecamatan Kuantan Mudik, dikarenakan efisiesi dibawah 50% bearti semakin rendah persentase efisiensi pemasaran maka pemasaran semakin efisien.
Muhammad Ibnu
Jurnal Sosial Ekonomi Pertanian, Volume 17, pp 59-73; https://doi.org/10.20956/jsep.v17i3.14994

Abstract:
Billing System Penebusan Pupuk dapat dianggap sebagai kebijakan dan/atau terobosan baru dalam sistem distribusi pupuk subsidi di Provinsi Lampung. Walaupun mempunyai potensi untuk mengatasi permasalahan penyaluran pupuk subsidi, dampak aktual kebijakan tersebut belum dikaji secara ilmiah, terutama di tingkat petani. Penelitian ini bertujuan untuk menjawab pertanyaan-pertanyaan (1) bagaimanakah dampak Kebijakan Billing System pada kuantitas penggunaan dan harga pupuk subsidi di tingkat petani? dan (2) bagaimanakah dampak Kebijakan Billing System pada produksi padi petani? Penelitian dilakukan pada bulan Juni 2020 sampai dengan Februari 2021. Total responden berjumlah 314 orang petani padi yang disurvei secara acak sistematis di Kabupaten Lampung Timur, Kabupaten Lampung Selatan, dan di Kota Metro. Evaluasi dampak dilakukan dengan teknik Propensity Score Matching (PSM) yaitu metode kuantitatif yang kredibel untuk mengoreksi bias seleksi dan bias variabel-variabel lainnya. Hasil penelitian menunjukkan bahwa Billing System secara signifikan meningkatkan penggunaan rata-rata Pupuk Urea dan menurunkan harga rata-rata harga Pupuk Urea dan SP36 di tingkat kelompok tani. Namun, Billing System belum berdampak signifikan pada rata-rata produksi padi petani. Salah satu implikasi temuan penelitian adalah Billing System memiliki berpotensi mengatasi masalah distribusi pupuk subsidi di Lampung, namun peningkatan kapasitas kelembagaan petani masih sangat diperlukan.
Alfred Pahala Manambangtua
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 115-122; https://doi.org/10.20956/jsep.v16i2.8778

Abstract:
Sago is a palm plant that can be used as a pith on the stems into flour. Sago has potential as an alternative food source because it contains a high carbohydrate content. Sago plants have many advantages over other carbohydrate-producing plants, because they can be harvested at any time regardless of the season. The results showed that. Sago farmers in North Luwu District monthly income of Rp. 109.349,- and Rp. 1.312.186,- per year. Calculation Analysis of R / C Ratio of sago farmers in Nort Luwu is 4,14, under the condition if the value of R / C Ratio> 1 then the work done can be profitable and worth trying.
Astuti Siama, Nurdin Lanuhu, Pipi Diansari, Didi Rukmana, Saadah Saadah
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 199-212; https://doi.org/10.20956/jsep.v16i2.8410

Abstract:
The development of coffee plantation land has become an important tourism area in the preservation of agricultural land resources. This study aims to analyze the feasibility of developing agro-tourism in the Ghitari Coffee Plantation in terms of three aspects, namely the biophysical, economic and socio-culture aspects, where if the three aspects are fulfilled then the business is considered feasible to be carried out. This research was carried out at the Ghitari Coffee Plantation, located in Lembang Kaero, Sangalla’ District, Tana Toraja, South Sulawesi. The analytical method used is qualitative and quantitative analysis, where the qualitative analysis is used to analyze the feasibility of biophysical and socio-cultural aspects, while the quantitative analysis is used to analyze economic aspects using the NPV and IRR methods. The results showed that the aspect studied, both from the biophysical, economic and socio-cultural aspect were fulfilled. Based on the results of the calculation of IRR and NPV, the result of PV of Proceeds is Rp. 789,992,946 and PV of Outlays of Rp. 620,000,000, so the NPV value is positive, in the amount of Rp. 169,992,946. While the IRR calculation result is 27%, so it is considered feasible because the IRR value is greater than the interest rate.Keywords: Business Feasibility Analysis, Coffee Plantation, Agro Tourism.
Siswono Rahmat Yunus, Nurdin Lanuhu, Pipi Dian Sari
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 161-174; https://doi.org/10.20956/jsep.v16i2.7227

Abstract:
This study aims to: 1) Identify the economic sectors included in the progressive sector in Bolaang Mongondow Regency; 2) Identify agricultural commodities that are commodity-based agriculture in Bolaang Mongondow Regency. This study uses primary data from the Department of Agriculture and Plantation Agency and secondary data in the form of data on Gross Regional Domestic Product (GRDP) of Bolaang Mongondow Regency and North Sulawesi Province in 2013-2017 and agricultural commodity data of Bolaang Mongondow Regency and North Sulawesi Province in 2012-2016. The data was analyzed using the Location Quotient and Shift Share methods. The results of the study concluded that: 1) There are 5 economic sectors which are the base sectors namely the Agriculture, Forestry and Fisheries sector; Mining and Excavation sector; the Electricity and Gas Procurement sector, the Real Estate sector and the Education Services sector. However, only the Mining and Excavation sector has a progressive growth rate and has a competitive advantage. As for the Agriculture sector itself, it has a growth rate that is not progressive and lacks competitive advantage; 2) There are 15 agricultural commodities which are the base commodities in Bolaang Mongondow Regency, namely green beans, soybeans, corn, rice, candlenut, coffee, cocoa, pineapple, mango, mangosteen, spinach, long beans, kale, eggplant and potatoes. As for now the commodities that are the government's main focus are soybeans, corn, rice, cocoa, pineapple and potatoes. Keywords: Progressive Sector; Base Commodity; Location Quotient; Shift Share.
Rahmi Achmad, Muh. Hatta Jamil, Rusli M Rukka, Sitti Bulkis, Rahmadanih Rahmadanih,
Jurnal Sosial Ekonomi Pertanian, Volume 16; https://doi.org/10.20956/jsep.v16i2.7274

Abstract:
Maintain urban agriculture with its multifunctionality is very important in national agricultural development. This study aims to know the existence of rice farming land in Makassar City, identify of the strength factors and weakness factors for farmers of rice farming in Makassar City and know the priority strategies used to maintain rice farming land in Makassar city. Informants in this study were heads of farmer groups and government representatives. The analytical method used is qualitative descriptive whereas to know strategy priority need to maintain rice farming land used the Analytic Hierarchy Process (AHP) method with support Expert Choice software 11. Results of the study conclude that the existence of rice farming land in Makassar city can be seen physically with a land area of 2,636 hectares and through land use by people who still manage rice farming land. Strength factors for farming in rice farming land in Makassar City are agricultural products that are consumed for family food sources, as a source of income, incapable condition of the peasant, the selling price of land is low and farming land are families inheritance while the weakness factors of farmers are land ownership status, unproductive land conditions, inappropriate and undistributed of government supporting for farmer's needs, limited fertilizer availability, pest and plant disease and there is no regeneration to manage existing land; the strategy priority needed in maintaining rice farming land in Makassar City for farmers is enhancement agricultural production facilities and infrastructure Keywords: Strategy; Rice Farm Land; Analytic Hierarchy Process (AHP).
Jose Amadeus Krisna Foe, Lasmono Tri Sunaryanto
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 185-198; https://doi.org/10.20956/jsep.v16i2.10314

Abstract:
The empowerment of village farmers by the private sector and the government has a significant difference. Three factors influence the impact of empowerment on improving the welfare of farmers, namely the quality of empowerment facilities, the intensity of empowerment facility provision, and the quality of empowerment facilitators. Nglanggeran Village farmers receive empowerment facilities from the regional government in the form of plant seeds, fertilizer, livestock germs, pens, and training once a year. This is only enough for one growing season and is often late. When empowered by the Obor Tani Foundation, farmers receive facilities in a package called the Farmers Empowerment Center. The facilities are in the form of ponds, farmhouses, agricultural production facilities, training on 11 pillars of agricultural cultivation, and farmer cadres to guide farmers for 3.5 years. When empowered by the government, farmers only produce for individual food needs and do not fix the main agricultural problems in the village. When empowered by the Obor Tani Foundation, farmers' incomes have risen as well as the main agricultural problem in the village which is lack of water can be solved. Farmer empowerment strategies undertaken by the Obor Tani Foundation can be used as learning by the government to improve the quality of farmer empowerment.Keywords: Farmer empowerment, Regional government, Non-government foundation.
Andi Anizha Rahmadani, Tamzil Ibrahim, Saadah Saadah
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 149-160; https://doi.org/10.20956/jsep.v16i2.7238

Abstract:
This study aims to analyze the existence of indigenous knowledge of peasant society on farming management especially of rice land farming in The Village of Carebbu, Awangpone Sub-district, Bone Regency, South Sulawesi Province during April 2019. The method used in this study is descriptive qualitative and case study method with a sampling technique that used is purposive sampling and snowball sampling. Researcher use is an in-depth interview and analyzed by qualitative data analysis with the approach of the AGIL functional theory of Talcott Parson. This result shows if there is 8 indigenous knowledge that exists on peasant society from generation to generation on their farming management of paddy rice land, but in the middle of the green revolution, it shows that indigenous knowledge of peasant society is lost some, there are 2 of 8 indigenous knowledge has to begin to be left out. This is due to the thinking of the peasant society which began to change from irrational to rational.Key Words: Indigenous knowledge; farm society; green revolution.
Samina Naton, Dody Radiansah, Hardiwan Juniansyah
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 135-148; https://doi.org/10.20956/jsep.v16i2.7286

Abstract:
This study aims to determine the cost, revenue, profit, and R / C ratio, internal and external factors that influence the development of banana chips agroindustry, an alternative strategy that can be applied in the development of banana chips agroindustry in Pontianak City. The type of research used in this study is the case study method. Data collected includes primary data and secondary data. The respondent's withdrawal in this study was purposive sampling, which was determining the sample with consideration of certain criteria which looked at being able to provide maximum data, then the respondents who were taken were banana chips entrepreneurs and as supporting respondents namely one person. Agriculture Service and one person from academia. The results showed that the total costs incurred by banana chips entrepreneurs in one month of the production process amounted to Rp. 22,030,029, revenues amounting to Rp. 46,090,000, the profits amounting to Rp. 24,059,971 and added value of Rp. 15,114 / kg of raw materials. R / C ratio of 2.09, which means that every expenditure of Rp. 1.00 banana chips businessmen get a profit of Rp. 1.09 which means that the business of banana chips is worth trying. The development strategy that can be done by banana chips entrepreneurs is an aggressive strategy with more focus on the strategy of SO (Strength-Opportunities), namely by using the power to take advantage of the opportunities that exist. SO (Strength-Opportunities) strategies include: (a) Increasing economic production capacity to meet demand, (b) Use of Technology, (c) Enlarging market share, (d) Maintaining the quality of banana chips products, and (e) Making product innovations.This study aims to determine the cost, revenue, profit, and R / C ratio, internal and external factors that influence the development of banana chips agroindustry, an alternative strategy that can be applied in the development of banana chips agroindustry in Pontianak City. The type of research used in this study is the case study method. Data collected includes primary data and secondary data. The respondent's withdrawal in this study was purposive sampling, which was determining the sample with consideration of certain criteria which looked at being able to provide maximum data, then the respondents who were taken were banana chips entrepreneurs and as supporting respondents namely one person. Agriculture Service and one person from academia. The results showed that the total costs incurred by banana chips entrepreneurs in one month of the production process amounted to Rp. 22,030,029, revenues amounting to Rp. 46,090,000, the profits amounting to Rp. 24,059,971 and added value of Rp. 15,114 / kg of raw materials. R / C ratio of 2.09, which means that every expenditure of Rp. 1.00 banana chips businessmen get a profit of Rp. 1.09 which means that the business of banana chips is worth trying. The development strategy that can be done by banana chips entrepreneurs is an aggressive strategy with more focus on the strategy of SO (Strength-Opportunities), namely by using the power to take advantage of the opportunities that exist. SO (Strength-Opportunities) strategies include: (a) Increasing economic production capacity to meet demand, (b) Use of Technology, (c) Enlarging market share, (d) Maintaining the quality of banana chips products, and (e) Making product innovations.
Sri Pujiati, Amelia Pertiwi, Churun Cholina Silfia, Dewa Maulana Ibrahim, Siti Hadiyati Nur Hafida
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 123-134; https://doi.org/10.20956/jsep.v16i2.10493

Abstract:
Food security becomes an aspect that needs to be considered, especially when the population and degradation of agricultural land are increasing. Many variables that affect the measurement of the food security index, and what is often used is the availability, affordability, and utilization of food. This study aims to determine the effect of food availability, affordability, and utilization variables on the food security index. This study uses a correlational design and multiple regression analysis techniques. All regions in Central Java Province were the objects of this study, there are 35 districts/cities. The results from this study showed that the three variables did not significantly influence the increase of the food security index. The result shows that the current food security index has been influenced by other variables. Therefore, the government needs to examine more closely the new variables that affect the food security index in order to develop a strategy to improve the food security index in Central Java Province, especially in the era of the industrial revolution 4.0. Keywords: Food Security Index; Food Affordability; Food Availability; Food Utilization
Dalmasius Apen Bangun, Lasmono Tri Sunaryanto
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 11-26; https://doi.org/10.20956/jsep.v16i1.9951

Abstract:
Penelitian ini bertujuan untuk 1) Menganalisis karakteristik kewirausahaan yang dimiliki usaha Bale Hidroponik Salatiga 2) Mengetahui peranan kepemilikan karakteristik kewirausahaan dalam menghadapi persaingan bisnis online di Bale Hidroponik Salatiga. Pemilihan lokasi dilakukan secara sengaja (purposive) dengan pertimbangan usaha yang dikelola secara perorangan yang menerapkan karakteristik kewirausahaan tersebut. Penelitian ini menggunakan metode kualitatif. Variabel yang diamati adalah dimensi hasrat atas tanggung jawab, dimensi lebih menyukai risiko menengah, dimensi meyakini kemampuannya untuk sukses, dimensi hasrat untuk mendapatkan umpan balik yang sifatnya segera, dimensi tingkat energi yang tinggi, dimensi orientasi masa depan, dimensi keterampilan mengorganisasi, dan dimensi menilai prestasi lebih tinggi dari pada uang. Kemudian karakteristik kewirausahaan tersebut dianalisis untuk mengetahui peranannya dalam menghadapi persaingan bisnis online di Bale Hidroponik Salatiga. Hasil penelitian ini menunjukkan pemilik Bale Hidroponik memiliki kedelapan variabel karakteristik wirausaha tersebut dalam menjalankan usahanya. Peranan karakteristik kewirausahaan tersebut dalam menghadapi persaingan bisnis online mampu membuat produk, harga, marketing, jaringan dan pelayanan Bale Hidroponik dapat bersaing.
Ros Mita, Rahim Darma, Rahmadani Rahmadani, Muslim Salam,
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 61-70; https://doi.org/10.20956/jsep.v16i1.7700

Abstract:
Production risk is an occurrence of uncertainty in the agriculture sector and potentially potential loss and as a deviation from the agricultural production result obtained with the expected. This study aims to (1) To know the risk farming production at the shore of Lake Tempe in Mallusesalo Village, Sabbangparu District, Wajo Regency; and (2) To identify the efforts that need to be made by farmers in mitigating the risk of production of Lake Tempe coastal rice farming in Mallusesalo Village, Sabbangparu District, Wajo Regency. Data analysis techniques used are farm income analysis, coefficient of variation (CV) analysis, and descriptive analysis. The results of this study show that the average income of farmers is in Mallusesalo village of Rp. 17,243,261 / ha per season. Production risk obtained coefficient of variation (CV) of 0.046 can be interpreted as rice farming in Mallusesalo village has a low production risk. Efforts that need to be done by farmers in mitigating production risk are farmers observing weather conditions by referring to the planting calendar by taking into account the time of planting based on climate conditions. If there are signs of pest and disease attacks, farmers should prepare medicines (pesticides) accordingly. In addition, farmers can choose superior rice seed varieties, and farmers can also carry out biological biological control by utilizing natural enemies to reduce pest population.Keyword : Production; Risk; Mitigate; Rice; Lake Tempe
Nila Riska, Didi Rukmana, Rusli M. Rukka
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 83-94; https://doi.org/10.20956/jsep.v16i1.7305

Abstract:
The tool and agricultural machinery brigade (BAST), a movement formed between elements of the government, regional government, the ranks of the TNI, farmer institutions and the driving force of agricultural modernization is expected to optimize Alsintan's distribution to farmers. The agricultural machinery and machinery brigade (BAST) program provides another alternative to the lack of use of tools available at the farmer. This research was conducted in Mukti Sari Village, North Luwu Regency. All data and information obtained using the APPAS method (Development Planning Analysis). The results of this analysis indicate that the main problem is that the needs of Alsintan users have not been fulfilled. The main problem is due to a short loan period, there has been no effort in the approach to BAST, and the tool operator is out of focus. This main problem causes the investment of Gapoktan in procuring its own equipment to be low. To solve this problem, we need to fulfill the main objectives, namely the needs of Alsintan users by farmers. This main objective is achieved if the loan lending period increases, there are efforts in the approach to BAST, and the workforce of the operator focuses on work. The main target is to raise Gapoktan investment in the procurement of its own high equipment. The actions needed to achieve the main goal, namely to submit an application for the addition of a loan period, appoint workforce to coordinate with BAST and supervise operator performance. Keywords: Planning, Development, Case.The tool and agricultural machinery brigade (BAST), a movement formed between elements of the government, regional government, the ranks of the TNI, farmer institutions and the driving force of agricultural modernization is expected to optimize Alsintan's distribution to farmers. The agricultural machinery and machinery brigade (BAST) program provides another alternative to the lack of use of tools available at the farmer. This research was conducted in Mukti Sari Village, North Luwu Regency. All data and information obtained using the APPAS method (Development Planning Analysis). The results of this analysis indicate that the main problem is that the needs of Alsintan users have not been fulfilled. The main problem is due to a short loan period, there has been no effort in the approach to BAST, and the tool operator is out of focus.
Vivi Fitriyah, Ahmad Choibar Tridakusumah
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 1-10; https://doi.org/10.20956/jsep.v16i1.10018

Abstract:
Permasalahan ekonomi yang dihadapi oleh rumah tangga petani mengakibatkan petani berusaha untuk mencari cara agar nafkah keluarganya terpenuhi. Cara yang dilakukan oleh rumah tangga petani salah satunya yakni dengan melibatkan anggota keluarga khususnya ibu rumah tangga untuk bekerja. Penelitian ini memiliki tujuan untuk menganalisis mengenai peran produktif ibu yang dilakukan di sektor pertanian dan luar pertanian dan besarnya kontribusi ekonomi yang diberikan oleh ibu terhadap pendapatan rumah tangga. Penelitian di lakukan di Desa Mekarjaya Kecamatan Gantar Kabupaten Indramayu yang dipilih secara sengaja dengan mempertimbangkan Desa Mekarjaya sebagai sentra produksi padi di Jawa Barat dan memiliki penduduk perempuan terbesar. Sampel dalam penelitian ini sebesar 45 responden rumah tangga petani yang istrinya bekerja yang diperoleh melalui rumus slovin dan diambil dengan menggunakan metode acak sederhana. Metode penelitian yang digunakan yakni metode kuantitatif deskriptif. Data dianalisis dengan analisis deskriptif dan analisis pendapatan. Hasil penelitian menunjukan bahwa Ibu rumah tangga menjalankan peran produktif dalam kehidupannya. Peran produktif tersebut dilakukan di berbagai sektor baik itu pertanian mapun selain pertanian. Kontribusi ibu rumah tangga yang melakukan peran produktif itu penting yakni 17,38 %. Hal tersebut disebabkan karena kontribusinya tersebut dapat membantu kebutuhan sehari- hari.
Jumarni Latif, Nurbaya Busthanul,
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 49-60; https://doi.org/10.20956/jsep.v16i1.8353

Abstract:
Farmer motivation is defined as a condition that drives a person to carry out an action in order to achieve his goals. Pulu Mandoti is one of the rarest types of fragrant glutinous rice. Pulu Mandoti can only grow in mountainous areas with an altitude of 700 meters above sea level. One of the villages that meets these criteria is Salukanan Village, Baraka sub-District, Enrekang District. This study aims to describe the system of Mandoti Pulu rice cultivation and to determine the motivation of farmers in the cultivation of Mandoti Pulu rice. This research was conducted in Salukanan Village, Baraka Subdistrict, Enrekang District in July 2019 using a descriptive qualitative method, by collecting information through interviews and questionnaires, then the information was processed using a Likert scale, and analyzed descriptively qualitatively. In conclusion, the cultivation conditions of the mandoti rice plant varieties used are local seeds, the process of land management is done by spraying herbicides, planting by way of transplanting with planting spacing, ie spacing of 25x25 cm tiles, fertilizing is done on average 5 times in one run planting season, i.e. before planting, 7 days after planting, 3rd week, 6th week, and 12th week, irrigation using water coming from the mountains using semi-technical irrigation, controlling pests and diseases by spraying appropriate pesticides such as supremo, regent, dangke and rat poison, harvest after rice aged 6-7 months ie in September to November is carried out using a technology that is still simple, ani-ani, post-harvest activities carried out namely drying and threshing. While the motivation of farmers in the cultivation of Pulu Mandoti rice from the aspect of the economic environment is at a moderate level, aspects of the social environment are at a high level, and aspects of the natural environment are at a high level.
Muji Burrahmad, Akhmad Baihaqi, Dimas Sariyanto, Elvira Iskandar1
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 71-82; https://doi.org/10.20956/jsep.v16i1.8687

Abstract:
One of the marketing strategies in the modern era that offers delivery order facility (delivery service), system implemented at the present time that can help overcome the problem of limited time to buy. This paper aims to identify the level of interest of Banda Aceh city community to the delivery order business of agricultural products, as well as factors related to the interest of the society, and also the most popular type of food agriculture product. This research was conducted in Banda Aceh city, with the object of research of Banda Aceh city society.. The results of this study indicate the interest of Banda Aceh city community to the business of order delivery of agricultural products in high interest category that is with score 30,26. Factors - factors that have a very strong and strong relationship with the interest of the community terahadap delivery business order of agricultural products that is the work, income and accuracy of delivery. Factors that have a weak relationship with the interest of the community to the delivery order of agricultural product is delivery time, distance, price, and information. The type of food that people in Banda Aceh are interested in is food processed products of 65%.
Indriani Indriani, Rahayu Relawati, Livia Windiana
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 37-48; https://doi.org/10.20956/jsep.v16i2.9316

Abstract:
A good marketing strategy needs to be applied in Tempe chips business. The purpose of this investigation is how the business description Tempe chips business & determine an effective marketing strategy based on the Analytical Hierarchy Process (AHP) business criteria on costs, sales value and profits. This method utilized a random sampling method with several samples studied by 23 industries. Analytical Hierarchy Process (AHP) is applied to determine between alternative kiosk strategies and consignment. The result showed that the more effective strategy was using its kiosk. Analytical Hierarchy Process analysis results produce a value of less than 1, means that the effect of CR
Rafael Jeksen Andes, Lasmono Tri Sunaryanto
Jurnal Sosial Ekonomi Pertanian, Volume 16, pp 27-36; https://doi.org/10.20956/jsep.v16i1.10244

Abstract:
AbstrakPO. Sayur Organik Merbabu, dikenal sebagai SOM, adalah salah satu perusahaan perseorangan yang bergerak di bidang pertanian sayur organik yang terletak di dekat Kota Salatiga Jawa Tengah. Instagram adalah satu media sosial yang digunakan oleh SOM dalam pemasaran produk sayur organiknya. Penelitian ini bertujuan: 1) untuk mengetahui peranan promosi penjualan produk sayur organik melalui Instagram di SOM; dan 2) untuk mengetahui tanggapan kosumen mengenai peran promosi penjualan melalui Instagram di SOM. Pemilihan lokasi penelitian dilakukan secara sengaja (purposive) dengan pertimbangan bahwa SOM memiliki usaha penjualan produk melalui instagram. Penelitian ini menggunakan metode kualitatif dengan pengamatan pada peranan promosi penjualan dan tanggapan konsumen terhadap promosi penjualan melalui Instagram. Hasil penelitian menunjukan promosi melalui instagram mampu meningkatkan penjualan sayur organik. Konsumen menilai bahwa instagram lebih mudah dan praktis dalam menyediakan informasi produk yang diinginkan. Implikasi kebijakan dari penelitian ini diperlukan peran perusahaan dalam pengelolan Instagram agar lebih efektif dan mendukung pemasaran sayur organik.Kata kunci: Instagram, Media Sosial, Penjualan, Promosi, SOM.
Khoiru Rizqy Rambe, Nunung Kusnadi, Suharno Suharno
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 239-252; https://doi.org/10.20956/jsep.v15i3.6578

Abstract:
Indonesia develops palm oil biodiesel driven by mandatory biodiesel which requires the use of biodiesel as a mixture of fuel oil by 30 percent. However, the development of the biodiesel can cause a trade off CPO for the production of biodiesel and palm cooking oil. The purpose of this study is to analyze the achievement of Indonesia's biodiesel production, and formulate policies for the development of the biodiesel industry with consideration of the balance of the food and non-food sectors. The data used are secondary data obtained from various related agencies such as the Central Bureau of Statistics, Ministry of Agriculture, BAPPEBTI, World Bank and other institutions related to this research which are analyzed by dynamic system models. The results of the analysis show that the development of Indonesian biodiesel has not been able to meet the level of the blending rate according to mandatory biodiesel. Efforts to increase the achievement of the blending rate level can be done by providing biodiesel subsidies. Export duty policy is also needed in an effort to maintain the stability of domestic CPO prices and the price of palm cooking oil. The export duty policy in accordance with Minister of Finance Regulation No. 136 of 2015 is more effectively implemented than Minister of Finance Regulation No. 140 of 2016. Keywords : blending rate, dynamic system, mandatory biodiesel, policy scenario
, Aniisa Rizqi, Sri Murdaningrum, Windi Maharani
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 205-214; https://doi.org/10.20956/jsep.v15i3.6792

Abstract:
Tea is one of the main commodities that is a mainstay of Indonesian exports and has been exported to 78 countries on five continents. However, the development of the volume of Indonesian tea exports tends to decline from 2011 to 2015. Therefore, this study aims to find out which districts are potential areas and non-potential areas in West Java Province as the largest tea-producing region in Indonesia. Then, to find out the growth rate of tea production in each district in West Java Province and how the area is spread based on its potential. The method used is Location Quotient, Shift Share, and Quadrant Method. Based on the research, it was found that the area that has potential and became the basis so that its construction can contribute significantly to tea plantations in West Java Province are Bandung, Cianjur, Purwakarta, Bandung Barat, Garut, Tasikmalaya, and Sukabumi. Then, the calculation results with this quadrant indicate that the mainstay tea plantation area is in the Sukabumi, Cianjur, Bandung, Garut, and West Bandung regions.
Christian Vieri, Hendrik Johannes Nadapdap
Jurnal Sosial Ekonomi Pertanian, Volume 15; https://doi.org/10.20956/jsep.v15i3.6865

Abstract:
Penelitian ini bertujuan untuk : (1) Mengidentifikasi dilema (antara harapan dan kenyataan) apa saja yang dihadapi oleh perusahaan dalam memilih kebutuhan tenaga kerja di Kebun Ngobo. (2) Mengetahui strategi perusahaan dalam menghadapi dilema kebutuhan tenaga kerja di Kebun Ngobo. Metode penelitian ini menggunakan kualitatif dengan desain deskriptif kualitatif. Penentuan informan dan key informan pada penelitian ini menggunakan teknik purposive sampling. Hasil penelitian menunjukan bahwa (1) Dilema kebutuhan tenaga penyadap mengenai : Manajemen Sumber Daya Manusia (MSDM), meliputi pengadaan tenaga penyadap, kompensasi tenaga kerja penyadap, strategi menjaga loyalitas tenaga penyadap, rencana penanganan karyawan penyadap. Sedangkan peramalan Sumber Daya Manusia, meliputi faktor-faktor yang mempengaruhi ramalan karyawan penyadap, rencana pengadaan karyawan penyadap, hambatan perencanaan kebutuhan karyawan penyadap. Visi dan Misi sertas diskriminasi tidak merupakan dilema yang dihadapi oleh Kebun Ngobo. (2) Strategi Kebun Ngobo dalam menghadapi dilema meliputi : strategi pengadaan tenaga penyadap, strategi menjaga loyalitas tenaga penyadap, dan strategi dalam menghadapi faktor-faktor yang mempengaruhi ramalan karyawan penyadap.
, Abdul Farid, Bambang Sudarmanto
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 229-238; https://doi.org/10.20956/jsep.v15i3.7073

Abstract:
Efektivitas menjadi faktor kunci keberhasilan LKM-A (Lembaga Keuangan Mikro Agribisnis) sebagai salah satu unit usaha mikro yang dapat menunjang permodalan usahatani di pedesaan. Sebagaimana amanat dalam Peraturan Menteri Pertanian Republik Indonesia Nomor 82/Permentan/OT.140/8/2013 bahwa selain melaksanakan fungsi pengelolaan unit pengolahan dan pemasaran hasil, atau unit penyediaan saprodi GAPOKTAN juga harus mampu melaksanakan fungsi unit usaha jasa permodalan. Namun meskipun demikian hingga saat ini penumbuhkembangan LKM-A sebagai salah satu Kelembagaan Ekonomi Petani tidaklah berjalan sesuai dengan apa yang telah dicanangkan. Salah satu faktor yang dapat menghambat penumbuhkembangan LKM-A adalah partisipasi petani selaku sasaran yang menerima dan mengelola LKM-A itu sendiri. Tujuan dilaksanakannya penelitian ini adalah: 1) Mendeskripsikan tingkat partisipasi petani di Desa Mojorejo Kecamatan Junrejo Kota Batu dalam mengelola LKM-A. 2) Mendeskripsikan efektivitas LKM-A di Desa Mojorejo Kecamatan Junrejo Kota Batu. 3) Mengetahui sejauh mana pengaruh partisipasi petani terhadap efektivitas LKM-A di Desa Mojorejo, Kecamatan Junrejo Kota Batu. Populasi dalam penelitian ini adalah seluruh petani yang tergabung dalam GAPOKTAN Sembodomakmur yakni terdiri dari 238 orang. Pengambilan sampel ditentukan dengan teknik probability Sampling yakni simple random sampling. yang kemudian dihitung dengan rumus slovin dan diperoleh sampel sejumlah 70 orang. Jenis data yang digunakan dalam penelitian ini adalah data primer dan data skunder. Teknik analisis data yang digunakan yaitu analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa partisipasi petani dan efektivitas LKM-A Sembodomakmur berada pada kategori sedang. Partisipasi petani selaku anggota berpengaruh secara signifikan terhadap efektivitas LKM-A.
, Citra Ayni Kamaruddin, Arief Muharief
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 193-204; https://doi.org/10.20956/jsep.v15i3.7021

Abstract:
Food needs will continue to increase due to year by year, Indonesia's population continues to increase, while the amount of food production cannot compensate for the increase in population. To guarantee national food security, the Indonesian government continues to strive to procure sufficient amounts of rice, including the use of high-yielding seeds, balanced and efficient use of fertilizers, control of pests and diseases, etc. These efforts are only focused on achieving targeted rice production but have not paid attention to the level of income obtained by farmers when cultivating rice compared to cultivating other agricultural commodities. The research was aimed to: (1) determine the income level of a rice farmer, especially in Sidrap District, which is a rice barn area in South Sulawesi Province; and (2) to determine the feasibility of rice farming in the area. One indicator of the feasibility of rice farming can be known based on the value of R / C ratio as well as Break Even Point (BEP) production and Break Even Point (BEP) prices. This study found that the level of income obtained by rice farmers in Pitu Riawa Subdistrict, Sidrap District was Rp. 13,624,672 / ha and was feasible to be cultivated with R / C ratio> 4.24; BEP production of 358 kg; BEP price of IDR 1,152 / kg.
Christian Vieri,
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 215-228; https://doi.org/10.20956/jsep.v15i3.6970

Abstract:
Penelitian ini bertujuan untuk : (1) Mengidentifikasi dilema (antara harapan dan kenyataan) apa saja yang dihadapi oleh perusahaan dalam memilih kebutuhan tenaga kerja di Kebun Ngobo; (2) Mengetahui strategi perusahaan dalam menghadapi dilema kebutuhan tenaga kerja di Kebun Ngobo. Metode penelitian ini menggunakan pendekatan kualitatif dengan desain deskriptif kualitatif. Penentuan informan dan key informan pada penelitian ini menggunakan teknik purposive sampling. Hasil penelitian menunjukan bahwa (1) Dilema kebutuhan tenaga penyadap mengenai : Manajemen Sumber Daya Manusia (MSDM), meliputi pengadaan tenaga penyadap, kompensasi tenaga kerja penyadap, strategi menjaga loyalitas tenaga penyadap, rencana penanganan karyawan penyadap. Sedangkan peramalan Sumber Daya Manusia, meliputi faktor-faktor yang mempengaruhi ramalan karyawan penyadap, rencana pengadaan karyawan penyadap, hambatan perencanaan kebutuhan karyawan penyadap; (2) Strategi Kebun Ngobo dalam menghadapi dilema meliputi: strategi pengadaan tenaga penyadap, strategi menjaga loyalitas tenaga penyadap, dan strategi dalam menghadapi faktor-faktor yang mempengaruhi ramalan karyawan penyadap.
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 265-277; https://doi.org/10.20956/jsep.v15i3.7288

Abstract:
Setiap kegiatan usahatani mempunyai karakteristik tidak hanya berbeda dalam penggunaan faktor-faktor produksi tetapi juga memiliki karakterteristik biaya produksi dan penerimaan usahatani yang berbeda pada sutu wilayah tertentu. Penelitian ini bertujuan untuk mendeskripsikan karakeristik biaya produksi dan pendapatan usahatani padisawah di Kecamatan Tilongkabila, Kabupaten Bone Bolango. Metode analisis data yang digunakan adalah pendekatan matematis untuk menghitung biaya produksi, penerimaan dan pendapatan. Sedangkan analisis deskriptif dengan metode analisis statistic parametrik digunakan untuk mendeskripsikan karakteristik biaya dan pendapatan. Hasil penelitian menunjukkan bahwa karakteristik biaya tetap usahatani padi sawah di Kecamatan Tilongkabila memiliki proporsi biaya tetap terkecil yaitu untuk biaya sewa lahan dan proporsi biaya tetap terbesar adalah biaya sewa traktor. Sedangkan karakteristik biaya variabel usahatani menunjukkan lebih dari 70% dari total biaya variabel usahatani digunakan sebagai biaya sewa tenaga kerja, sedangkan 30% lainnya digunakan untuk biaya pengadaan benih, pupuk, dan pestisida. Selain itu, penerimaan rata-rata usahatani padi sawah di Kecamatan Tilongkabila sebesar Rp.9,419,301 dan biaya rata-rata usahatani sebesar Rp.5,482,660, diperoleh pendapatan rata-rata petani padi sawah di Kecamatan Tilongkabila dengan rata-rata luasan lahan 0.64 hektar yaitu sebesar Rp.3,936,641. Angka pendapatan rata-rata usahatani padi sawah di Kecamatan Tilongkabila masih tergolong rendah sehingga petani masih membutuhkan pendapatan lain dari luar usahatani padi sawah.
, Ikawani Ikawani, Eymal Baharsya Demmallino
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 253-264; https://doi.org/10.20956/jsep.v15i3.6806

Abstract:
Agricultural insurance is an agreement between the farmer and the insurance company to commit to undertake the risks in farming. This study aims to describe the implementation of agricultural insurance programs, to describe the characteristics of farmers involved in the agricultural insurance program, to know the response of farmers to the program, and to look for the factors that influence the response of farmers to the program. The study is undertake in the sub-district (Kecamatan) of Matakali, Polewali Mandar district, West Sulawesi Province. There were 35 farmers involved in the program who werw selected purposefully as respondents of this study. The first and second objective of the study were analyzed descriptively, while the third objective was analyzed using a weighted average calculation with a Likert scale, and the fourth objective was analyzed by using the chi-square test. The results of the study show that 1) the implementation of the program has been successful but socialization is still lacking and the resolution of applications is difficult, 2) the characteristics of farmers are age, education , income and land area, 3) the cognitive response of consenting farmers, the reaction 4) there is a relationship between age and cognitive response, age with affective response, and education with conative answers
Bagas Dian Susanto, Lasmono Tri Sunaryanto
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 185-192; https://doi.org/10.20956/jsep.v15i3.7199

Abstract:
This research was purposed to; 1) Knowing the effect of the selling price, labor costs, seed costs, fertilizer costs on the profit of salacca farmers, and 2) knowing the variable which has the strongest influence on the profit of the salacca farmers. The research location at Kaliurang village, Srumbung subdistrict, Magelang district. The research quantitative descriptive type. The results of research show that; 1) Selling price (X1), labour cost (X2), seed cost (X3) and fertilizer cost (X4) simultaneously have significant effect on profit (Y). 2) Labour cost (X2) and fertilizer cost (X4) have a partially significant effect on profit while the selling price (X1) and seed cost (X3) no have significant effect on profit. 3) Labour cost (X2) variable has the greatest influence on profit (Y)
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 156-163; https://doi.org/10.20956/jsep.v15i2.6536

Abstract:
The forest is the source of livelihood of the community around it, forest sustainbility management become important thing to do to ensure the sustainbility of the forest. This research discuss about forest management strategies in the Berjo village, in which consist of three different institutions, they are Taman Hutan Raya (Tahura), Perusahaan Hutan Negara Indonesia (Perhutani), and Lembaga Masyarakat Desa Hutan (LMDH). the aim of this research is to find out the forest management strategies, methode in this research is qualitaive with case studies approach, this research conducted in the village of Berjo, Karangayar city. Purposive sampling is used to select the respondents. Data collection is done by observation, interviews, and documentation. The analysis of the data using the in interactive functional analysis and validation of data using triangulation of sources. The results showed that forest management is achieved by collaboration among Government and non government institutions with their Sosial Bonding Capital which allows for interaction in sharing knowledge as well as glue relations between groups. Social Bonding is owned by LMDH and Tahura are on the intermediate level which means they obey formal but on the other hand they approach at the level of values, culture, and perception. While the relationship between the LMDH (a unit of BUMN) and Tahura (units of goverment departmen) are on the level of social capital that embraced a formal values corresponding their jobs desk which are conservation and production of the forest. LMDH along with Perhutani in forest management through partnership relationship. They work togehter in the safeguarding of forests and open tourist attraction. Whereas in the greening of the forest, the Perhutani, the LMDH Tahura and do reforestation.
Idris Santoso,
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 135-143; https://doi.org/10.20956/jsep.v15i2.6648

Abstract:
This research was purposed to identify the relationship among the facility, service quality, price and location toward the agrotourism visitors in Tambi Plantation Factory, Wonosobo Regency. The location was selected purposively (purposive) with a consideration that Tambi Plantation Factory was one of the biggest Private Plantation Factory which owned an agrotourism factor in Central Java Province. The research started from January to February 2019. This research was a quantitative descriptive research which done through survey. The sampling technique used in this research was non probality sampling by accidental sampling. The number of respondents involved in this research were 50 respondents of Tambi Tea Agrotourism visitors. The research result showed that facility (X1) had positive and medium level of relationship and significantly correlated to the visitor’s satisfaction (Y), service quality (X2) showed positive and strong level of relationship and significantly correlated to the visitor’s satisfaction (Y), and price (X3) had positive and medium level of relationship and not significantly correlated to the visitor’s satisfaction. Whereas location (X4) had low level of relationship and not significantly correlated to the visitor’s satisfaction (Y).
Bernadetta Devara Ridwan, Jabal Tarik Ibrahim,
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 105-113; https://doi.org/10.20956/jsep.v15i2.6389

Abstract:
Competition between companies is increasingly stringent in providing high levels of satisfaction to consumers, demanding that business people identify problems related to customer loyalty. Customer loyalty is the willingness of the company's customers to use products or services in a long period of time and cause purchases on the same brand. If the loyal attitude of the customer occurs longer, then the profit obtained by the company from the customer will be more and more. The purpose of this study is to identify the influence of the quality of beans on the loyalty of CV. AS. The respondents of this study were A.S. brand beans bean customers. The number of respondents is as many as 50 farmers located in Karangploso District, Malang Regency. The type of data used is primary data. Data analysis method used is path analysis. The results of this study indicate that the quality of AS bean seeds has an effect on customer loyalty with a loading factor of 0.442. In product quality variables from the 8 indicators that have the highest loading factor, the seeds are not susceptible to disease.AbstrakPersaingan antar perusahaan semakin ketat dalam memberikan tingkat kepuasan yang tinggi kepada konsumen, menuntut agar pelaku bisnis mengidentifikasi masalah yang berkaitan dengan loyalitas pelanggan. Loyalitas pelanggan adalah kemauan pelanggan perusahaan untuk menggunakan produk atau layanan dalam jangka waktu yang lama dan menyebabkan pembelian pada merek yang sama. Jika sikap loyal pelanggan terjadi lebih lama, maka laba yang diperoleh perusahaan dari pelanggan akan semakin banyak. Tujuan dari penelitian ini adalah untuk mengidentifikasi pengaruh kualitas biji terhadap loyalitas CV. SEBAGAI. Responden dari penelitian ini adalah A.S. kacang merek pelanggan. Jumlah responden adalah sebanyak 50 petani yang berlokasi di Kecamatan Karangploso, Kabupaten Malang. Jenis data yang digunakan adalah data primer. Metode analisis data yang digunakan adalah analisis jalur. Hasil penelitian ini menunjukkan bahwa kualitas biji AS berpengaruh terhadap loyalitas pelanggan dengan faktor pemuatan 0,442. Dalam variabel kualitas produk dari 8 indikator yang memiliki faktor pemuatan tertinggi, benih tidak rentan terhadap penyakit.Keywords: Bean Seed, Path Analysis Influence
, La Ode Alwi, Yasnoni Yasnoni
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 173-184; https://doi.org/10.20956/jsep.v15i2.6443

Abstract:
ABSTRAKPT. ANTAM Tbk UBPN SULTRA merupakan perusahaan yang bergerak dalam bidang eksplorasi bahan-bahan tambang seperti nikel, emas dan perak, serta bauksit.Desa Hakatutobu merupakan salah satu wilayah yang terdapat di Kecamatan Pomalaa Kabupaten Kolaka yang berada dekat dengan PT. ANTAM Tbk UBPN SULTRA. Tujuan dari penelitian ini adalah untuk mengetahui kinerja pemberdayaan masyarakat dalam program corporate social responsibility (CSR). penelitian ini menggunakan metode Sample Random Sampling denganpengambilan sampel secara acak,dengan populasinya adalah masyarakat Desa Hakatutobu yang berada dikawasan binaan perusahaan PT. ANTAM Tbk UBPN SULTRA yang berjumlah 303 kepala keluarga (KK). Penentuan sampel dilakukan menggunakan teknik probability sampling dengan mengambil batas toleransi kesalahan 10% dari jumlah populasi yaitu 75 KK sebagai responden penelitian.Metode analisis yang digunakan untuk memetekan hubungan antara tingkat kinerja dan tingkat kepentingan yaitu metode analisis IPA (Importance Performance Analysis). Hasil penelitian ini menunjukkan bahwa perusahaan PT. ANTAM Tbk UBPN SULTRA melaksanakan kinerja pemberdayaan masyarakat dalam program CSR sudah sangat baik.Dengan adanya pemberdayaan masyarakat ini ,diharapkan agar perusahaan terus memberikan keterampilan kepada masyarakat desa dengan lebih baik,menempatkan masyarakat menjadi proaktif dalam menentukan arah kemajuan. Kata Kunci: Kinerja perusahaan, Pemberdayaan Masyarakat, Program CSR dan perusahaan PT. ANTAM Tbk UBPN SULTRA ABSTRACTPT. ANTAM Tbk UBPN SULTRA is a company engaged in the field of exploration of mining materials such as nickel, gold and silver, and bauxite. Hakatutobu Village is one of the areas found in Pomalaa District, Kolaka Regency, which is close to PT. ANTAM Tbk UBPN SULRTA. Thepurpose of this research is to know the performance empowerment of society in Corporate Social Responsibility (CSR) program. In this research use method Sample Random Sampling with taking sample in a manner random, with population of society in theHakatutobu village is located inarea guided company PT.ANTAM Tbk UBPN SULTRA, which amounts to 303 head family (KK). Determination of the sample use probability sampling technique and take the limit tolerances of the error are 10% from total population 75 household as respondent research.The analytical method used to determine the relationship between performance levels and importance levels is the Importance Performance Analysis method. The result of this research indicates that company PT. ANTAM Tbk UBPN SULTRA implemented empowerment society in program CSR is very good. Presences of empowerment society expected that company can give skills to society better. Make society to be proactive in determine direction progress. Keywords: Performance Company, Empowerment Community, CSR and Company Programs PT. ANTAM Tbk UBPN SULTRA.
, Anandyawati Anandyawati, Merlian Zikri, Eko Sumartono
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 164-172; https://doi.org/10.20956/jsep.v15i2.6390

Abstract:
Biococotin is a fertilizer made from human feces and dried cocopit. The use of dried human feces and cocopit can be carried out on sandy land. This is because human feces are one of the feces that have good soil nutrient ability. Can be used as fertilizer on sandy land. Good plant nutrition will correlate with crop yields and farmer's income. Biococotin with manure has been used by farmers. Research carried out on sand farm farmers in Bengkulu Province discussed Lempuing Village, Bengkulu. The study was conducted for one month, June-July 2018. The process of collecting data was obtained from experimental results and interviews. Financial amount of funds needed to build and then carry out business activities. The results obtained from the costs incurred by biococtin are greater than those with manure. The entire competition meets eligibility, but nothing is feasible. This is due to high operational costs. The biggest outpouring of costs is the purchase of dry cocopit. This is because there is no dry cocopit in Bengkulu. The purchase of cocopit is carried out beyond the Bengkulu area at high prices.Keywords: Biococotin, Finansial; Bengkulu. ABSTRAK Biococotin salah satu pupuk yang terbuat dari tinja manusia dan cocopit kering. Pemanfaatan tinja manusia kering dan cocopit dapat dilakukan di lahan berpasir. Hal ini dikarenakan tinja manusia merupakan salah satu kotoran yang memiliki kemampuan nutrisi tanah yang baik. Sehingga dapat dimanfaatkan sebagai pupuk pada lahan berpasir. Nutrisi tanaman yang baik akan berkorelasi dengan hasil tanaman dan pendapatan petani. Sehingga perlu dianalisis bagaimana perbandingan pendapatan pupuk biococotin dengan pupuk kandang yang selama ini digunakan oleh petani. Penelitian dilakukan pada petani lahan pasir di Provisi Bengkulu tepatnya Desa Lempuing, Bengkulu. Penelitian dilakukan selama satu bulan yaitu bulan juni-juli 2018. Proses pengumpulan data di dapatkan dari hasil eksperimaental dan wawancara. analisiss data aspek finansial (keuangan), jumlah dana yang dibutuhkan untuk membangun dan kemudian mengoperasikan kegiatan bisnis. Hasil yang di dapatkan yaitu biaya yang dikeluarkan biococtin lebih besar dibanding dengan pupuk kandang. Keseluruhan komoditas memenuhi kelayakan, akan tetapi komoditas kangkung perlakuan biococotin tidak layak. Hal ini disebabkan karna biaya operasional yang tingi. Curahan biaya paling besar yaitu dalam pembelian cocopit kering. Hal ini dikarenakan tidak tersedianya cocopit kering didaerah Bengkulu. Sehingga pembelian cocopit dilakukan diluar daerah Bengkulu dengan harga mahal.Kata kunci: Biococotin, Finansial, Bengkulu.
Puji Susanty, Yunus Musa, Rahmadanih Rahmadanih, Sitti Bulkis
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 144-155; https://doi.org/10.20956/jsep.v15i2.6427

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­­NILAI BUDAYA PADA SISTEM USAHATANI POLA ‘DUSUN’ SUKU KANUM DI KAMPUNG YANGGANDUR KABUPATEN MERAUKE The Cultural Values on ‘Dusun’ Pattern Farming System of The “Kanum” Tribe in Yanggandur Village Merauke Regency Puji Susanty*, Yunus Musa, Rahmadanih, Sitti Bulkis *Politeknik Pertanian Yasanto, Merauke (email: [email protected]) Abstract“Dusun” is a specific area of the traditional land in Kanum Tribe, which been chosen as place for farmer to cultivated as rural areas for families or in Kanum Tribes Group Society that been inherite from generation to generation. This research aimed to describe the cultural values in managing the farming system of “dusun” pattern carried out by indigenous community of Kanum Tribe. The research was conducted in Yanggandur Village, Merauke Regency. Qualitative approach and snowball sampling method were applied to collect the data through interviews from informants. In order to analyze the data it applied data reduction techniques, presentation and conclusion as well as verification. From the research, it was indicated that the prime food crop that cultivated by Kanum Tribe in the “dusun” are ‘kumbili’. The Kanum Tribe still actively managed the farming system of “dusun” pattern because the “kumbili” farming system contained the cultural values which they had inherited from generation to generation. The cultural values contained in “kumbili” cultivation were the safety and religious value, the wisdom and mutual cooperation value, and the responsibility value.Keywords: cultural value; “dusun” pattern farming; Kanum Tribe.
, Letty Fudjaja, Yopie Lumoindong
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 114-123; https://doi.org/10.20956/jsep.v15i2.5116

Abstract:
ALOKASI WAKTU DAN TINGKAT PARTISIPASIIBU RUMAH TANGGA PADA PERKEBUNAN CENGKEHdi Desa Garuntungan, Kabupaten Bulukumba, Provinsi Sulawesi Selatan Time Allocation and Level of Participation of Housewifes in the Clove Plantationat Garuntungan Village, Bulukumba District, South Sulawesi ProvinceAlfira Yanamisra*, Letty Fudjaja, Yopie LumoindongProgram Studi Agribisnis, Departemen Sosial Ekonomi PertanianFakultas Pertanian, Universitas Hasauddin, Makassar*Kontak penulis: [email protected] of commodities which have the role of agribusiness is clove commodity. It develops well in eastern Indonesia. The clove commodity developed by the farmers themselves together with their families which means it involves housewives in managing and regulating activities in the clove plantation business. This research aims to: 1) To determine the amount of time allocated for housewives in the clove plantation business; 2) To determine the level of participation of housewives in the clove plantation business; 3) To find out the factors that influence the level of participation of housewives in the clove plantation business and 4) To find out how much the income contribution of housewives of clove farmers to family income. This research was carried out in Garuntungan Village, Kindang District, Bulukumba District by using descriptive quantitative research methods. The study population was 402 households and selected 40 housewives who were determined using the Slovin formula. The results of the study concluded that: 1) The time allocation of housewives in the clove plantation business for productive activities in harvesting and post-harvest activities obtained results as much as ≥ 12 hours / day and outside harvesting activities ≥4 hours / day showed that housewives allocated time which is quite a lot for clove plantation business; 2) The level of participation of housewives in a high clove plantation business with 21 respondents with a percentage of 52.5%; 3) There are no relationship between participation factors and the level of participation of housewives seen from the four factors assessed: age, number of family dependents, level of education and length of effort, and 4) Contribution of housewives' income to the research location obtained a fairly low result of 12.56%. Keywords: time allocation, level of participation, housewife, clove plantation AbstrakSalah satu komoditi perkebunan yang memiliki peran agribisnis adalah cengkeh. Cengkeh dikeloka sendiri petani bersama keluarganya sehingga melibatkan ibu rumah tangga. Penelitian ini bertujuan untuk: 1) mengetahui besarnya alokasi waktu ibu rumah tangga pada usaha perkebunan cengkeh; 2) mengetahui tingkat partisipasi ibu rumah tangga pada usaha perkebunan cengkeh; 3) mengetahui faktor-faktor yang mempengaruhi tingkat partisipasi ibu rumah tangga pada usaha perkebunan cengkeh; dan 2) mengetahui kontribusi pendapatan ibu rumah tangga petani cengkeh terhadap total pendapatan keluarga. Penelitian dilaksanakan di Desa Garuntungan, Kecamatan Kindang, Kabupaten Bulukumba. Populasi penelitian sebanyak 402 rumah tangga dengan sampel 40 ibu rumah tangga. Hasil penelitian menyimpulkan bahwa: 1) Alokasi waktu ibu rumah tangga pada usaha perkebunan cengkeh untuk kegiatan produktif pada kegiatan panen dan pasca panen didapatkan hasil sebanyak ≥ 12 jam/hari dan di luar kegiatan panen ≥4 jam/hari menunjukkan bahwa ibu rumah tangga mengalokasikan waktu yang cukup banyak untuk usaha perkebunan cengkeh; 2) Tingkat partisipasi ibu rumah tangga pada usaha perkebunan cengkeh dengan kategori tinggi mencapai 52,5% dari populasi; 3) Tidak terdapat hubungan antara faktor-faktor partisipasi dengan tingkat partisipasi ibu rumah tangga dilihat dari umur, jumlah tanggungan keluarga, tingkat pendidikan dan lama berusahatani; dan 4) Kontribusi pendapatan ibu rumah tangga terhadap total pendapatan keluarga adalah 12,56%.Kata Kunci: alokasi waktu, tingkat partisipasi, ibu rumah tangga, usaha perkebunan cengkeh.
Hastika Hastika, A. Nixia Tenriawaru,
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 124-134; https://doi.org/10.20956/jsep.v15i2.6591

Abstract:
Kegiatan pertanian tidak terlepas dari air sehingga air irigasi sebagai salah satu komponen pendukung keberhasilan pembangunan pertanian. Penelitian ini bertujuan untuk: 1) Mendeskripsikan kegiatan PJI, 2) Menganalisis tingkat dan bentuk partisipasi petani anggota P3A pada kegiatan PJI. Lokasi penelitian ditentukan dengan sengaja (purposive) yaitu di Desa Malimpung, Kecamatan Patampanua Daerah Irigasi Taccipi dengan jumlah sampel sebanyak 71 petani anggota P3A yang terbagi dalam tiga kelompok P3A Jembatan Bessi (Hulu), Kaluppang (Tengah), dan Lamacinna (Hilir). Penelitian ini menggunakan metode survey (kuantitatif). Hasil penelitian menyatakan bahwa 1) Pelaksanaan kegiatan PJI di daerah irigasi Taccipi secara umum telah sesuai dengan prosedur pelaksanaan yang berlaku. Diawali dengan tahapan persiapan oleh pengurus dan anggota lainnya didampingi oleh penyuluh meliputi musyawarah anggota, survei lokasi dan pengukuran, serta pembuatan proposal. Kemudian pelaksanaan konstruksi dilakukan secara swakelola dengan memanfaatkan tenaga kerja anggotanya meliputi pembersihan lokasi, pembelian bahan material, persiapan alat dan tenaga kerja serta pelaksanaan konstruksi itu sendiri, 2) Tingkat Partisipasi petani anggota P3A Jembatan Bessi (hulu), P3A Kaluppang (tengah), dan P3A Lamacinna (hilir) pada kegiatan penyusunan rencana usulan kelompok dan kegiatan konstruksi (pembangunan baru) saluran tersier relatif sama berada pada kategori rendah. Bentuk partisipasi petani anggota P3A mulai dari partisipasi bentuk pemikiran berupa ide, saran/pendapat, bentuk tenaga kerja berupa ikut membantu membersihkan lokasi jaringan irigasi, bentuk bahan banguan berupa jasa penyedia pengambilan bahan bangunan, bentuk dana sudah tersedia dalam mata anggaran belanja bantuan sosial, dan bentuk pemeliharan hanya dilakukan oleh para pekerja/tenaga kerja masing-masing kelompok P3A. Kata Kunci: Partisipasi; anggota P3A; Pengembangan Jaringan Irigasi (PJI); Irigasi. Agricultural activities cannot be separated from water so that irrigation water is one of the supporting components of the success of agricultural development. This study aims to: 1) Describe PJI activities, 2) Analyze the level and form of participation of P3A member farmers in PJI activities. The research location was determined intentionally, namely in Malimpung Village, Patampanua District, Taccipi Irrigation Area with a sample of 71 P3A member farmers divided into three groups P3A Jembatan Bessi (Upstream), Kaluppang (Center), and Lamacinna (Downstream). This research uses survey methods (quantitative). The results of the study state that 1) Implementation of PJI activities in the Taccipi irrigation area in general is in accordance with the applicable implementation procedures. It starts with the preparation stage by the management and other members accompanied by extension agents including member meetings, location surveys and measurements, and making proposals. Then the implementation of the development is carried out in a self-managed manner by utilizing the workforce of its members including site cleaning, material purchase, preparation of equipment and labor and construction itself, 2) Participation Level of farmers members of P3A Jembatan Bessi (upstream), P3A Kaluppang (center), and P3A Lamacinna (downstream) in the formulation of proposed group activities and construction activities (new development) tertiary channels are relatively the same in the low category. The form of farmers' participation in the P3A starts from the participation of thought forms in the form of ideas, suggestions / opinions, forms of manpower helping to clean the location of irrigation networks, building materials in the form of collection services, forms of funds already available on social assistance budgets, and maintenance by workers / laborers from each P3A group.Keywords: Participation; P3A member; Irrigation Network Development (PJI); Irrigation.
, A. Nixia Tenriawaru, Rahim Darma, Yunus Musa, NiMade Viantika
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 31-41; https://doi.org/10.20956/jsep.v15i1.6366

Abstract:
Penelitian bertujuan mendeskripsikan mekanisme rantai pasok cabe rawit berdasarkan aliran produk, aliran informasi dan aliran uang, Penelitian dilaksanakan di Provinsi Gorontalo dengan metode penelitian menggunakan metode survei dan analisis deskriptif. Hasil penelitian menunjukkan : Mekanisme rantai pasok cabe rawit di Provinsi Gorontalo bersifat modern dimana aliran produk berdasarkan ketersediaan berupa cabe rawit segar dan produk olahnya. Aliran Informasi cukup lancar dan aliran uang menggunakan sistem transaksi pembayaran tunai dan kredit. Rantai pasok cabe rawit terdiri tujuh saluran distribusi dan saluran tiga merupakan saluran yang paling dominan.Keywords : Mekanisme, supply chainThe aim of this research is to describe the supply chain mechnanism of chilis based on product, information and cash flows. This research conducted at Gorontalo Province by using surveyed and descriptive analysis methods. The result of the research shows that : the supply chain of chilis at Gorontalo Province were modern which the products flow were based on its raw chilis availabilities and its derived products. The information flow was smooth and the cash flows is using a cash payment transaction system and credts. There are seven channel distribution happened and the third channel were the dominants among all.
Rahmawati Rahmawati, Mahludin Baruwadi,
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 56-70; https://doi.org/10.20956/jsep.v15i1.6342

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The purpose of this research it is analyzing the role of extension performance and the effectiveness of the agricultural extension on corn intensification program. The object of this research is extension agricultural who conducted the program intensification of corn. Research undertaken in Gorontalo Utara Regency of November 2018 until January 2019. Research methodology is descriptive quantitative analysis by the use of research semantic differential. The results of the study showed that the role of the performance of agricultural extension on corn intensification program was instrumental good with an average interval 44,77 that acts as motivator, facilitators, educator, and the communicators in the implementation of the corn intensification program. While the implementation of agricultural extension services on the program intensification corn is very effective with rata-rata scales intervals 23,95 adapted to the intensification of phases of the program from provision of corn seed until after the harvest.
Nurhana Nurhana, Ruli M. Rukka, Pipi Dian Sari, Didi Rukmana, Sitti Bulkis, Rasyida Bakri
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 17-30; https://doi.org/10.20956/jsep.v15i1.6256

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The strategy to increase rice production to support national food security is realized through a rice field construction program. The rice field construction program aims to increase the area of rice fields through the expansion of rice fields. This study aims to: 1) Describe the farming profile before and after the rice field construction program in Botto Village, Pitu Riase District, Sidrap Regency, 2) Analyze changes in socio-economic aspects of participating farmers before and after the rice field construction program in Village Botto , Pitu Riase District, Sidrap Regency. The population of the study were all farmers who participated in the Rice Field Construction Program, which were 51 people using the entire population census method to become respondents. The analytical method used is quantitative descriptive analysis. The results of the study concluded that: 1) The rice field construction program in Botto Village, Pitu Riase Subdistrict, Sidrap Regency changed the farming profile in terms of non-productive land area and used, function and land use, cultivated species, ownership status and land tax. Utilization of human resources, equipment resources, financial resources and conditions of supporting facilities, 2) The rice field construction program provides socio-economic changes to the communities in Botto Village in the form of labor use, increased interaction among farmers, changes in livelihood status and increased income.
Sunanto Sunanto, Salim Salim, Abdul Wahid Rauf
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 42-55; https://doi.org/10.20956/jsep.v15i1.6369

Abstract:
AbstrakPeningkatan produktivitas kopi merupakan upaya untuk memberikan penambahan mutu atau kualitas produk, melalui penerapan teknologi sesuai pedoman pengelolaan tanaman dengan baik dan benar. Pencapaian produktivitas kopi di Indonesia masih rendah yaitu baru mencapai 700 kg/ha/tahun. sedangkan potensi yang dimilikinya yaitu 1.200 kg/ha/thn. Petani sebagai pelaku utama usahatani kopi Arabika memiliki peranan yang sangat kuat dalam mengambil keputusan pelaksanaan kegiatan usahatani kopi Arabika. Penelitian ini dilaksanakan pada bulan Januari hingga Desember 2018. Pelaksanaannya di Kecamatan Kapalapitu Kabupaten Toraja Utara. Penentuan lokasi ini berdasarkan bahwa lokasi kegiatan sebagai lokasi pengembangan tanaman kopi Arabika. Jumlah petani yang diambil sebagai sampel sebanyak 60 petani yaitu Kelompok Tani Harapan (30 petani) dan Kelompok Tani Marannu (30 petani). Metode analisis data yang digunakan untuk mengetahui biaya pada tahun berjalan. Sedangkan analisis respon petani terhadap peningkatan produksi kopi Arabika, menggunakan analisis uji kesepakatan konkordansi kendall’s. Hasil penelitiaan menujukkan Karakteristik petani kopi Arabika di wilayah Kabupaten Toraja Utara memiliki kelompok usia produktif. Tingkat pendidikan yang dimiliki sebagian besar pada pendidikan 7-9 tahun. Anggota rumah tangga tani sebagian besar berkisar 3-5 anggota/kk. Penerapan kegiatan usahatani kopi Arabika yang dilakukan oleh petani belum optimal. Seperti penggunaan bahan tanam petani masih menggunakan bibit yang tumbuh disekitar tanaman kopi dari biji yang dipetik jatuh. Petani menilai terhadap kesubutan tanaman kopi Arabika pada kelompok sedang. Sedangkan tingkat produktivitas tanaman kopi dikelompokkan sedang. Petani mengenal terhadap pupuk organik sudah bagus. Upaya peningkatan produktivitas kopi Arabika petani sepakat melalui: penyuluhan/pelatihan yang intensif dan penyebaran informasi teknologi produksi kopi Arabika. Usahatani kopi dengan penerapan teknologi dapat meningkatkan produksi dan pendapatan petani dengan MBCR 2,01. Kata Kunci : Kopi Arabika, produktivitas, kesepakatan. abstractIncreased coffee productivity is an effort to provide additional quality or product quality, through the application of technology in accordance with the guidelines for managing plants properly and correctly. The achievement of coffee productivity in Indonesia is still low, reaching only 700 kg/ha/year. While its potential is 1,200 kg/ha/year. Farmers as the main actors of Arabica coffee farming have a very strong role in making decisions regarding the implementation of Arabica coffee farming activities. This research was conducted from January to December 2018. The implementation was in Kapalapitu District, North Toraja Regency. Determination of this location is based on the location of the activity as a location for developing Arabica coffee plants. The number of farmers taken as a sample is 60 farmers, namely the Harapan Farmers Group (30 farmers) and the Marannu Farmers Group (30 farmers). Data analysis method used to determine costs in the current year. While the analysis of farmers' responses to the increase in Arabica coffee production, using a test analysis of Kendall's agreement. The results of the research show the characteristics of Arabica coffee farmers in the North Toraja Regency region that have a productive age group. The level of education held is mostly for education 7-9 years. Most members of farm households range from 3-5 members/family. The application of Arabica coffee farming activities carried out by farmers is not optimal. Like the use of planting material, farmers still use seeds that grow around the coffee plant from the seeds that are picked down. Farmers assess the fertility of Arabica coffee plants in the medium group. While the productivity level of coffee plants is classified as medium. Farmers know about organic fertilizer is good. Efforts to increase the productivity of Arabica coffee farmers agree through: intensive counseling/training and information dissemination on Arabica coffee production technology. Coffee farming with the application of technology can increase the production and income of farmers with MBCR 2.01.Keywords: Arabica coffee, productivity, agreement.
Ferawati Ferawati, Saadah Saadah,
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 1-16; https://doi.org/10.20956/jsep.v15i1.5800

Abstract:
ABSTRAK Beras merupakan komoditas pangan yang banyak dikonsumsi masyarakat Indonesia. Dengan hadirnya beras bermerek dan tidak bermerek dalam penjualan beras di pasaran perlu dilakukan studi tentang perilaku konsumen agar kebutuhan konsumen terhadap produk beras sesuai dengan harapan. Setiap saat konsumen mengalami perubahan dalam mengkonsumsi. Perubahan yang akan berpengaruh langsung terhadap pola perilaku konsumen diantaranya segmentasi pasar. Penelitian ini bertujuan untuk: 1) mengidentifikasi segmentasi geografi, demografi, psikografi dan tingkah laku, 2) menganalisis proses pengambilan keputusan yang dilakukan konsumen dalam pembelian beras dan 3) menganalisis hubungan segmentasi geografi, demografi, psikografi dan tingkah laku konsumen dengan keputusan pembelian beras. Penelitian ini dilaksanakan di Pasar Terong Makassar. Metode analisis yang digunakan adalah analisis deskriptif dan uji chi square. Hasil penelitian menyimpulkan bahwa: 1) konsumen beras sebagian besar adalah berjenis kelamin perempuan dengan usia dewasa, sudah menikah dan jumlah anggota keluarga sedikit, jarak rumahnya dekat dengan lokasi pembelian, tingkat pendidikan rendah, bekerja dan pendapatan dikategorikan rendah, bergaya hidup sederhana dan memilki kepribadian dogmatisme, 2) semua konsumen beras melakukan seluruh tahapan pengambilan keputusan pembelian yaitu pengenalan masalah, pencarian informasi, evaluasi alternatif, keputusan pembelian dan perilaku pasca pembelian dan 3) Tidak terdapat hubungan antara segmentasi geografi dan psikografi dengan keputusan pembelian. Pada demografi dari segi jenis kelamin, usia, status pernikahan, pekerjaan, jumlah anggota keluarga tidak terdapat hubungan dengan keputusan pembelian sedangkan dari segi tingkat pendidikan dan pendapatan keluarga menunjukkan adanya hubungan yang positif terhadap keputusan pembelian. Pada segmentasi tingkah laku, manfaat yang dicari konsumen tidak ada hubungan keputusan pembelian sedangkan status loyalitas menunjukkan adanya hubungan dengan keputusan pembelian.Kata Kunci: Konsumen; Segmentasi Pasar; Beras.ABSTRACT Rice is a food commodity that is consumed by many Indonesians. With the presence of branded and non-branded rice in the sale of rice on the market, it is necessary to study consumer behavior so that consumer needs for rice products are in line with expectations. Every time consumers experience changes in consumption. Changes that will directly influence consumer behavior patterns include market segmentation. This study aims to: 1) identify geographic, demographic, psychographic and behavioral segmentation, 2) analyze consumer decision-making processes in purchasing rice and 3) analyze the relationship between geography, demography, psychography and consumer behavior with rice purchasing decisions. This research was carried out at the Makassar Terong Market. The analytical method used is descriptive analysis and chi square test. The results of the study concluded that: 1) rice consumers were...
Cita Nabila Thabrani, Suharno Suharno, Siti Jahroh
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 81-95; https://doi.org/10.20956/jsep.v15i1.6385

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Pasar Parung as a private market established without government interference and relying only on citizen initiatives developed into a very good market when compared to government markets that have been fully supported facilities and operations. This inequality leads to the need for evaluation in terms of market performance Parung. Parung market performance measurement is done by SCP (performance behavior structure) and Sub Terminal Agribusiness method. The market structure Parung approaches the perfect market competition structure (PPS) with a normal market share. There are 5 channels detected through Parung market. With a large margin of Rp 5645 and farmer's share of 30.46% and profit ratio of 1.49. Pasar Parung has not been able to fulfill the absolute requirement of the government's ideal market based on the concept of Sub Terminal of Agribusiness (STA), this is because the market owner is considered not having a good enough understanding in the establishment of a good market according to STA establishment standardsKeywords: Structure of Behavior and Performance, Market Parung, Ornamental Fish, Sub Terminal Agribusiness
Lukas Sangka Pamungkas, Lasmono Tri Sunaryanto
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 71-80; https://doi.org/10.20956/jsep.v15i1.6377

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The research purposes 1) Analyzing the social capital used by a business owner. That’s seen in social capital forms; bonding social capital, bridging social capital, and linking social capital. 2) Knowing the social capital ownership impact against the sustainability of small industry in niswa’s restaurant. The selection of research locations was conducted deliberately with consideration of the restaurant as a kind of a restaurant run by some family members in Salatiga and is a form of bonding social capital. It uses a qualitative method with descriptive design. A collected word or text information, then analyzed and interpreted to capture the deepest meanings. Studies have found that three important social capital forms like bonding, bridging, and linking together are linked and complementary ones Bonding social capital forms can be seen through the support of family members, even Key Informant could motivate his sons to join the business. The bridging social capital is the most dominating forms, as it placed the horizontal line. While linking social capital, indeed, doesn’t seem to have much influence in this research, because the owner has very little connection with vertical relationships, however, Key Informant still has ties to the banking system for acquiring capital.
Liza Khairani Harahap, Luhut Sihombing, Salmiah Salmiah
Jurnal Sosial Ekonomi Pertanian, Volume 15, pp 96-103; https://doi.org/10.20956/jsep.v15i1.6386

Abstract:
ABSTRAKTujuan penelitian ini untuk mengetahui sikap dan perilaku petani pedesaan dalam mengambil keputusan memperoleh kredit usaha tani, mengetahui tingkat pengetahuan petani terhadap kredit usaha tani, mengetahui bagaimana sikap perbankan terhadap calon nasabah petani yang tidak memiliki agunan di DesaPegagan Julu III. Metode penentuan daerah yang digunakan dalam penelitian ini adalah metode purposive area sampling. Pengambilan sampel dilakukan dengan metode simple random sampling dengan jumlah sampel sebanyak 30 sampel. Metode analisis yang digunakan adalah metode deskriptif. Hasil penelitian menunjukkan sikap petani terhadap kredit usaha tani positif dan perilaku petani memakai kredit usaha tani dengan persentase 80%. Tingkat pengetahuan petani terhadap kredit usaha tani sangat baik dengan perolehan persentase 80%.Sikap perbankan terhadap calon nasabah petani yang tidak memiliki agunan menolak dan menyarankan menggunakan kredit tanpa agunan (KTA). Kata Kunci : Sikap, Perilaku dan Tingkat Pengetahuan.ABSTRACTThe purpose of this study is to determine the attitudes and behavior of rural farmers in making decisions about obtaining farm loans, knowing the level of knowledge of farmers on farm loans, knowing how the banking attitude towards prospective farmers who did not have collateral in PegaganJulu III Village.The method used to determining the area in this study is the purposive area sampling. Samplingdone using simple random sampling method with a total 30 samples. The analytical method used is descriptive method. The results showed that farmers' attitudes towards farming were positive and the behavior of farmers using farming credit was 80%. The level of farmers' knowledge of farming credit is very good with the approval of 80%. Banking attitude towards prospective buyers of Farmers who do not have collateral is reject it and recommend to using The Credit Without Collateral (KTA). Keywords :Attitude, Behavior and Level of Knowledge.
, Rahim Darma,
Jurnal Sosial Ekonomi Pertanian, Volume 14, pp 233-248; https://doi.org/10.20956/jsep.v14i3.3718

Abstract:
This research has been done in Household Business “X”, which is located in Sidrap Regency, South Sulawesi. This research aims to: 1). Analyze the problems that happened in agrosystems case; 2). Analyze various solutions for problems in business development; 3). Formulate actions in achieving the objectives; 4). Implement selected actions. The whole data and information obtained in this research using the APPAS (Analysis of Agrosystem Design and Development) method and AHP (Analysis of Hierarchy Process). APPAS method is one of the learning methods that lead to overcome the problem in relation of the agrosystem case that used as the object of research and also directs to analyze the problem solving and AHP (Analysis Hierarchy Process) that is used to evaluate the alternative actions that must be done for the sake of development of agrosystem case. The result of the analysis shows that Household Business of “X” has the main problem that is Limited Marketing Area. The main problem happened due to the lack of promotion media, the manpower in the marketing department is unavailable, inadequate transportation, and limited equipment units. This main problem is the cause of low incomes, low demand, and low sales. To solve this problem, we have to set the main target that is increasing the revenue. The main target will be achieved if the media promotion increases, availability of manpower, transportation, and equipment units. Achieving the main targets will have an impact on increased of corporate revenue, the demand and the sales. Keywords: Strategy, Household Business, AHP (Analysis of Hierarchy Process)
, Yuliawati Yuliawati
Jurnal Sosial Ekonomi Pertanian, Volume 14, pp 195-209; https://doi.org/10.20956/jsep.v14i3.4917

Abstract:
Purchase decision is a process of selection of two or more alternative The purpose of this study was to determine the relationship between price, location, product quality, service quality, and environment with the decision to purchase fresh milk in Salatiga Village, Sidorejo District, Salatiga, Central Java. The type of research used is quantitative descriptive with survey methods. Data collection techniques by observation, interviews and using questionnaires. For data retrieval techniques using accidental sampling in four locations with a sample of 40 people. while to analyze the data using Spearman rank correlation. This study result to indicates a particularly prices are lowest and positive along are not significantly correlated with purchasing decisions. Therefore, the location has a moderate and positive related to a significant correlation with a decision to purchase fresh milk. Product quality has a moderate and positive relevant to a significant correlation including the decision to purchase fresh milk. Job satisfaction factors have a moderate and positive relationship, a significant correlation with the decision to purchase fresh milk. Environmental factors, medium and positive social environment has a significant correlation to the decision to buy fresh milk, the family environment has a moderate and positive relationship and has a significant correlation with the decision to buy fresh milk.Keywords: buying decision; consumer behavior; fresh milk.AbstrakKeputusan membeli adalah proses seleksi terhadap dua pilihan atau lebih. Tujuan dari penelitian ini adalah untuk mengetahui hubungan harga, lokasi, kualitas produk, kualitas pelayanan, dan lingkungan terhadap keputusan pembelian susu segar di Kelurahan Salatiga, Kecamatan Sidorejo, Salatiga, Jawa Tengah. Jenis penelitian yang digunakan adalah penelitian deskriptif kuantitatif dengan metode survey. Teknik pengumpulan data dengan observasi, wawancara dan menggunakan kuesioner sebagai alat pengumpul data. Responden dipilih dengan menggunakan accidental sampling di empat lokasi dengan jumlah sampel 40 orang. Untuk analisis data digunakan analisis korelasi rank spearman. Hasil penelitian ini menunjukan bahwa harga memiliki tingkat hubungan sangat rendah dan positif serta berkorelasi tidak signifikan terhadap keputusan pembelian. Lokasi memiliki tingkat hubungan yang sedang dan positif serta berkorelasi signifikan terhadap keputusan pembelian susu segar. Kualitas produk memiliki tingkat hubungan yang sedang dan positif serta berkorelasi signifikan terhadap keputusan pembelian susu segar. Faktor kualitas pelayanan memiliki tingkat hubungan yang sedang dan positif serta berkorelasi signifikan terhadap keputusan pembelian susu segar. Faktor lingkungan, lingkungan sosial memiliki tingkat hubungan yang sedang dan positif serta berkorelasi signifikan terhadap keputusan pembelian susu segar, lingkungan keluarga memiliki tingkat hubungan yang sedang dan positif serta berkorelasi signifikan...
Febrianti Nur, Darmawan Salman, Rahmadanih Rahmadanih
Jurnal Sosial Ekonomi Pertanian, Volume 14, pp 249-262; https://doi.org/10.20956/jsep.v14i3.5261

Abstract:
ABSTRAKLemang merupakan salah satu makanan khas tradisonal yang terbuat dari bahan baku beras ketan yang dibungkus dengan menggunakan daun pisang dan dimasukkan kedalam wadah berupa bambu yang berasal dari Kecamatan Bangkala, Kabupaten Jeneponto. Penelitian ini bertujuan untuk: (1) Menghitung kontribusi usaha lemang terhadap pendapatan rumah tangga yang menjadikannya sebagai usaha sampingan. (2) Mendeskripsikan strategi bertahan hidup rumah tangga melalui penjualan lemang yang menjadikan usaha lemang sebagai pekerjaan sampingan. Jenis penelitian yang dilakukan adalah deskriptif kuantitatif. Unit analisis penelitian ini adalah rumah tangga yang menjadikan usaha lemang sebagai pekerjaan sampingannya sebanyak 17 pengusaha lemang. Teknik pengumpulan data dilakukan melalui observasi, kuisioner dan dokumentasi. Analisis data yang digunakan adalah analisis pendapatan, analisis kontribusi. Analisis deskriptif dalam mengetahui strategi-stategi bertahan hidup penjual lemang. Hasil penelitian menyimpulkan bahwa pendapatan usaha kuliner lemang di Kelurahan Pallengu, Kecematan Bangkala, Kabupaten Jeneponto, Provinsi Sulawesi Selatan, rata-rata Rp 27.818.846/tahun, pendapatan rumah tangga rata-rata Rp 57.745.486/tahun dan kontribusi pendapatan usaha kuliner lemang terhadap pendapatan rumah tangga yaitu sebesar 48,17% usaha kuliner lemang merupakan sumber pendapatan terbesar dari semua sumber pendapatan rumah tangga masyarakat dan strategi bertahan hidup melalui usaha lemang sebagai pekerjaan sampingan yaitu apabila terjadi kenaikan atau kelangkaan bahan baku strategi yang dilakukan yaitu dengan mengurangi jumlah kuantitas produksi dan tetap menetapkan harga lemang seperi biasa selain itu dalam menyikapi persaingan hal-hal yang dilakukan yaitu cita rasa lemang diutamakan, memberikan bonus, ramah terhadap pelanggan dan kebersihan warung juga diutamakan.Kata Kunci: Lemang; Kontribusi Pendapatan; strategi bertahan hidup ABSTRACTLemang is one of the traditional unique foods made of glutinous rice wrapped with banana leaves and put into bamboo. This research is conducted in District Bangkala in Regency Jeneponto and aims at: (1) calculating the contribution of Lemang business to household income as part-time work. (2) Describing a survival strategy of household through the sale of Lemang as part-time work in order to be able to survive. The research methodologies used are quantitative-descriptive. The object of this study is of household who works part-time with 17 Lemang shops. The data-collecting methods are observation, questionnaire, and documentation. The data analyes are about income and contribution. The study uses descriptive analysis to analyse survival srategy of Lemang sellers. From the research results, it can be concluded that the average income of Lemang business in Village Pallengu in District Bangkala in Regency Jeneponto of province of South Sulawesi is Rp. 28.903.205 per year, the average of household’s income is Rp. 59.242.792 per year and contribution of Lemang business is at 48.78%. Lemang business is a major income of a lot of society’s businesses, and as survival strategy through lemang business as a side job of society If the scarcity of raw Lemang happens, the Lemang production is decreased and the cost of sale is set as usual. In addition, the Lemang sellers improve the taste of the traditional food, give bonus, and become friendly towards cosutumers in order that they can face the business competition. They also set the shop clean to make costumers more comfortable.The Key Words: Business Lemang; income contribution; survival srategy
, A. Tenriawaru,
Jurnal Sosial Ekonomi Pertanian, Volume 14, pp 263-274; https://doi.org/10.20956/jsep.v14i3.5498

Abstract:
PENGARUH FAKTOR – FAKTOR PARTISIPASI TERHADAP TINGKAT PARTISIPASI PETANI ANGGOTA P3A DALAM KEGIATAN PENGELOLAAN SALURAN IRIGASI BANTIMURUNGEffect Of Participation Factors On Level Of Farmers Participation Of P3A Members In Management Activities Of Bantimurung Saluran Irigation, Rizky Putriani *, A. N. Tenriawaru, A. Amrullah.Program Studi Agribisnis, Departemen Sosial Ekonomi Pertanian,Fakultas Pertanian, Universitas Hasanuddin, Makassar.*Kontak Penulis: [email protected] AbstractThe agricultural sector has an important and strategic role in national development, including national food supply. The needs of farmers for irrigation water are increasing along with the demands to produce quality crops. The participation of P3A members in managing tertiary irrigation networks will help increase agricultural production. This study aims to: 1) Analize the level of farmer participation in irrigation channel management activities, in Alatengae Village, Bantimurung Subdistrict, Maros Regency, South Sulawesi, and 2) Analize the influence on participation factors with the level of participation of P3A farmers, in Alatengae Village, Bantimurung District, Maros Regency, South Sulawesi. This study used a qualitative-quantitative approach with a research location in Alatengae Village, Bantimurung District, Maros Regency. The results of the study concluded that: 1). Farmer Participation Levels of P3A Members in Irrigation Management Activities at each stage of P3A Mattirioalie (Hulu) and P3A Sitiroang Deceng (Central) in the Medium category, which means that they have not been able to realize full awareness of the importance of irrigation management, while Saromase (Downstream) P3A in the high category. 2). Factors that significantly influence the level of farmer respondents' participation in the P3A group in Alatengae Village are age factors, number of dependents, experience of farming, land area, distance of residence from irrigation channels, distance of paddy fields from irrigation channels. and factors that did not significantly influence the Education Level factor. Keywords: P3A farmers; Participation; Irrigation. AbstrakSektor pertanian mempunyai peranan penting dan strategis dalam pembangunan nasional, diantaranya adalah penyediaan pangan nasional. Kebutuhan petani akan air irigasi kian bertambah seiring dengan tuntutan untuk menghasilkan hasil panen yang berkualitas. Partisipasi anggota P3A dalam mengelola jaringan irigasi tersier akan membantu peningkatan produksi pertanian. Penelitian ini bertujuan untuk: 1) Menganalisis Tingkat partisipasi petani dalam kegiatan pengelolaan saluran irigasi , di Desa Alatengae, Kecamatan Bantimurung, Kabupaten Maros, Sulawesi Selatan, dan 2) Menganalisis pengaruh antara faktor-faktor partisipasi dengan tingkat partisipasi petani P3A, di Desa Alatengae, Kecamatan Bantimurung, Kabupaten Maros, Sulawesi Selatan. Penelitian ini menggunakan pendekatan kualitatif-kuantitatif dengan lokasi penelitian di Desa Alatengae, Kecamatan Bantimurung, Kabupaten Maros. Hasil penelitian menyimpulkan bahwa: 1). Tingkat Partisipasi Petani Anggota P3A dalam Kegiatan Pengelolaan Irigasi di tiap tahap pada P3A Mattirioalie (Hulu) dan P3A sitiroang Deceng (Tengah) masih dalam kategori Sedang. Sedangkan Tingkat Partisipasi pada P3A Saromase (Hilir) berada pada kategori yang tinggi. 2). Adapun faktor-faktor yang mempengaruhi secara signifikan tingkat partisipasi petani responden kelompok P3A di Desa Alatengae yaitu faktor umur, Jumlah tanggungan, Pengalaman Berusahatani, Luas Lahan, Jarak Tempat Tinggal dari Saluran Irigasi, Jarak Sawah dari Saluran Irigasi. dan adapun faktor-faktor yang tidak berpengaruh secara signifikan yaitu faktor Tingkat Pendidikan. Kata Kunci: Petani P3A; Partisipasi; Irigasi.
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