INNOVATION MANAGEMENT CHAIN: PROPOSAL FOR INNOVATION MANAGEMENT PROCESS WITH SYNERGY BETWEEN IDEATION, CORPORATE ACCELERATION AND PROJECT MANAGEMENT

Abstract

The aim of this article is to discuss the innovation management within the corporate context, with an organizational structure dedicated to manage corporate innovation, called Innovation Management Office. The organizational structure for innovation management is presented connected with the corporate entrepreneurship process, as an opportunity to enhance the results of a search process results through innovation. The innovation management process is coordinated since the ideation stage, passing through the corporate acceleration process to develop and validate a set of prioritized ideas and then implemented using project management best practices, after an innovation and strategic portfolio of projects selected and balanced in the organization. After all, it is shown the Innovation Management Chain including all these stages. The methodology used was bibliographical research, with survey of the literature of the issue. This article was presented as relevant in a strong demand environment for innovation management in organizations and at the same time the shortage of literature on corporate entrepreneurship and Innovation Management Office.