Research on Financial Risk Management Problems and Countermeasures of Agricultural Insurance Companies—Case Analysis Based on H Agricultural Insurance Company

Abstract

The financial situation of agricultural insurance companies directly affects the operation of enterprises. Taking H Agricultural Insurance Company as an example, this paper discusses the common problems of financial risk management in the insurance industry and puts forward corresponding countermeasures. The study found that the financial management of H Agricultural Insurance Company has problems such as weak solvency, low profitability and frequent changes in senior management. The main reasons are that customers have low awareness of insurance, fierce competition in the insurance industry and too fast business expansion. In order to further improve the company’s financial risk control ability, we should slow down the pace of expansion, reduce the flow of senior managers, and strengthen the construction of corporate culture.