The pandemic of COVID-19 urged healthcare ecosystem to expedite the deployment and use of digital healthcare services. Digital healthcare services by nature require the integration of diverse external and internal knowledge provided by multiple stakeholders of the healthcare ecosystem. Thus, open innovation could significantly contribute to value-based digital healthcare performance. This article illustrates how different open innovation strategies contribute to different types of value created by digital healthcare services. Healthcare providers, policymakers and insurance companies while seeking to utilize digital healthcare services need to leverage between different strategies of open innovation (e.g., inside-out or inside-in). While orchestration of the strategies might provide the optimal results, special attention needs to be given to inside-in open innovation processes.