Stakeholders’ consensus on organizational technology acceptance; using thematic analysis and SEM
- 31 August 2020
- journal article
- research article
- Published by Emerald in Kybernetes
- Vol. 50 (6), 1873-1899
- https://doi.org/10.1108/k-03-2020-0180
Abstract
Much research has been conducted on technology acceptance (TA), which is mainly about the acceptance by one user. As more than one person should be involved in business-to-business TA decision-making, it is suggested that different processes for making a consensus among different stakeholders should be considered. The purpose of this study is to demonstrate a model for essential activities and characteristics of advocators for accelerating the stakeholders’ consensus in the technology acceptance (SCTA). The conceptual model of this research is presented using a thematic analysis of the interviews with the relevant experts and existing literature. Furthermore, the structural equation model was applied for analyzing empirically how advocators’ characteristics and activities affect consensus. In total, 248 respondents completed the questionnaires. Experts’ opinions, Krippendorff’s alpha index, Cronbach’s alpha coefficient and goodness of fit indices were applied to verify the reliability of the results. Results show that “being leader” and “being influential” are two main characteristics for the advocators’ team that significantly affect SCTA. Reducing perceived “risk” for each stakeholder, developing a “common understanding” among them and demonstrating “resource readiness” are also the main tasks of advocators leading to SCTA. The role of advocators in SCTA has been neglected. The main contribution of this study is identifying the required advocators’ activities and characteristics for achieving SCTA.Keywords
This publication has 113 references indexed in Scilit:
- Content analysis and thematic analysis: Implications for conducting a qualitative descriptive studyNursing & Health Sciences, 2013
- Enriching our theoretical repertoire: the role of evolutionary psychology in technology acceptanceEuropean Journal of Information Systems, 2013
- Are Overconfident CEOs Better Innovators?The Journal of Finance, 2012
- Organizational IT Maturity (OITM): A Measure of Organizational Readiness and Effectiveness to Obtain Value from Its Information TechnologyInformation Systems Management, 2012
- Negotiation as a form of persuasion: Arguments in first offers.Journal of Personality and Social Psychology, 2011
- Learning about a New Technology: Pineapple in GhanaAmerican Economic Review, 2010
- Disseminating Innovations in Health CareJAMA, 2003
- Collaboration Networks, Structural Holes, and Innovation: A Longitudinal StudyAdministrative Science Quarterly, 2000
- The Art of Continuous Change: Linking Complexity Theory and Time-Paced Evolution in Relentlessly Shifting OrganizationsAdministrative Science Quarterly, 1997
- Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information TechnologyMIS Quarterly, 1989