Abstract
Inspired and provoked by Shoshona Zuboff's Age of Surveillance Capitalism, the creators of this volume situate contemporary surveillance techniques and institutional imperatives in a history ranging from Caribbean slave plantations to the now ubiquitous digital trackers innocuously called cookies. Challenging Zuboff's origin story that surveillance capitalism started with Google, editors Josh Lauer and Kenneth Lipartito and the other contributors discuss earlier examples of operational methods, economic imperatives, the collection of information, and efforts to control workers, customers, and public opinion. In a telling rebuttal of Adam Smith's "invisible hand," Lauer and Lipartito state that surveillance provides [End Page 230] the market's "eyes and ears" (p. 5). The diverse technologies, bureaucratic processes, and information collection discussed in the chapters that follow their illuminating introduction raise expectations about scope that cannot be fully met in an introduction, nine interventions into a history that spans three centuries, and a brief afterword by Sarah E. Igo. As the editors admit in their introduction's conclusion, the volume marks a "starting point" and an invitation for additional research rather than providing a comprehensive history of capitalist surveillance in America (p. 26).