Endemic corporate responsibility dimensions in the developing economy: An exploratory study
- 26 January 2021
- journal article
- Published by Virtus Interpress in Corporate Governance and Sustainability Review
- Vol. 5 (1), 31-38
- https://doi.org/10.22495/cgsrv5i1p4
Abstract
The current understanding of corporate social responsibility (CSR) and its associated dimensions have majorly been developed by western researchers (Xu & Yang, 2010). An exhaustive study of CSR as a concept based in the specific socio-cultural settings of India is imminent (Mohan, 2001). Hence, this research is predominantly intended to identify the endemic CSR dimensions as well as the actions that constitute these dimensions for organisations based in India. The official company website is the common communication medium for publishing information about CSR. Therefore, inductive research was conducted for twenty-seven corporate websites of companies in India using qualitative content analysis. Nine dimensions of CSR along with the actions that constitute these dimensions were identified. The dimensions are economic dimension, environment protection, ethical consideration, employee, consumerism, community development, legal, stakeholder expectation and philanthropy. Thus, this study helps develop knowledge and understanding about CSR within a specific context, i.e., India. This research will lend a holistic perspective for creating a CSR strategy for an organisationKeywords
This publication has 32 references indexed in Scilit:
- Indigenous Characteristics of Chinese Corporate Social Responsibility Conceptual ParadigmJournal of Business Ethics, 2009
- Corporate Social Responsibility of the Most Highly Reputed European and North American FirmsJournal of Business Ethics, 2008
- CSR Information Disclosure on the Web: A Context-Based Approach Analysing the Influence of Country of Origin and Industry SectorJournal of Business Ethics, 2008
- Priorities for corporate social responsibility: a survey of businesses and their stakeholdersCorporate Social Responsibility and Environmental Management, 2007
- Communicating Corporate Social Responsibility on the InternetManagement Communication Quarterly, 2007
- Corporate Social Responsibility (CSR): Theory and Practice in a Developing Country ContextJournal of Business Ethics, 2006
- Value Priorities as Combining Core Factors Between CSR and Reputation – A Qualitative StudyJournal of Business Ethics, 2006
- Corporate Social Responsibility: Strategic Implications*Journal of Management Studies, 2006
- Three Approaches to Qualitative Content AnalysisQualitative Health Research, 2005
- Content analysis: Method, applications, and issuesHealth Care for Women International, 1992