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IN SEARCH OF EXCELLENCE IN SOCIAL ENTREPRENEURSHIP PROJECT MANAGEMENT: EXPERIENCE AND STANDARDS OF THE EUROPEAN UNION

I. V. Katunina, Yu. A. Fomina

Abstract: The development of social entrepreneurship has required new effective management approaches and tools. The authors refer to European experience and standards in the field of project management in order to develop a methodological approach to organizing project management for achieving the outstanding results in social entrepreneurship projects. The article presents the results of the quasi-experiment aimed to identify differences in the achieved results among projects using the European PM2 methodology and projects carried out within the PMI methodology. The assessment technique developed by the authors is based on EFQM model. No significant difference among the project results in the experimental and control groups has been found, which indicates the importance of applying the project management methodology, regardless of its origin. By clustering project results, it was found that projects adapted the European methodology were more focused on strategic development and integration into the ecosystem on the principles of long-term cooperation, while the projects of the control group paid more attention to the effective organization and coordination of processes, resources and activities.
Keywords: project management / European / adapted / model / authors / entrepreneurship projects / social entrepreneurship

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