The article analyzes the research of profession-oriented training of future specialists in physical culture for sport and health activities. It is determined that there is a need of young people to update the content of physical activity and develop relevant forms and methods of training future specialists in physical culture. Insufficient knowledge, skills and abilities of future specialists of physical culture for creative use under current conditions, etc. have been revealed. The aim of the study was to experimentally test the effectiveness of the profession-oriented training of future specialists in physical culture for sport and health activities. Research methods: theoretical: analysis, retrospective analysis, synthesis, comparison, content analysis; systematization and generalization; abstraction and classification; empirical: observation, questionnaire, testing, pedagogical experiment; statistical: methods of descriptive statistics, method of factor analysis for quantitative and qualitative evaluation of the results of a pedagogical experiment and determination of a statistically significant difference between the obtained results. The dynamics of the proficiency levels of the future physical culture specialists to organize sport and health activities based on the results of the ascertaining and formative stages of the experiment on the basis of motivational, activity-centred, cognitive and personal criteria is studied. The factor analysis of the results indicates that the most significant structural components that formed the profession-oriented training of future specialists in physical culture for sport and health activities were these: the motivational component, cognitive component and health component. According to the results of the pedagogical experiment, it was established that the changes in the training levels of the students constituting the experimental group were statistically significant, which confirms the effectiveness of our scientific and methodological developments in training future specialists in physical culture for sport and health activities.