Research on the Development and Creation of Interactive Short Video in the Era of Financial Media

Abstract

The era has come for a financial media development. Interactive short video is a new form of short video. It is praised by the people’s attention. Users are interested in short video’s interactive experience, in turn, spawned new interactive short video content, makes its unique creative skills and mode of creation. As the film, television and video content form provides innovation power. Thus leading the new revolution of audio-visual experience. This paper starts with the study of interactive movies and interactive videos through the method of literature research. This paper analysis the future production and creation of interactive short videos from two aspects: the new production mode of “interactive + content” and the promotion of its production and creation by traditional film and television creation techniques. Through the study, it’s found that short video interaction has broad prospects and commercial value, but the interaction of short video production and development is still the bottleneck. Depending on the trend of media convergence and block chain technology, break through technical barriers and expression of content creation fine grinding. It’s will form a unique business model in order to tap the upcoming interactive short video dividends.