The Shamba Chef Educational Entertainment Program to Promote Modern Cookstoves in Kenya: Outcomes and Dose–Response Analysis
Open Access
- 25 December 2019
- journal article
- research article
- Published by MDPI AG in International Journal of Environmental Research and Public Health
- Vol. 17 (1), 162
- https://doi.org/10.3390/ijerph17010162
Abstract
Background: Globally, an estimated 3.6 billion people rely on solid fuels for cooking over open fires or in simple cookstoves. Universal access to clean cooking fuels and technology by 2030 is a United Nations’ Sustainable Development Goal. Methods: The Mediae Company created a home makeover television and radio show, Shamba Chef, designed to promote modern, cleaner, safer cooking methods and improved nutrition in Kenya, which reached 5 million homes in late 2017. This was accompanied by a mobile phone platform called iChef. Researchers evaluated the effects of Shamba Chef on cookstove purchase, use, and attitudes, beliefs, and intentions. Results: The study revealed dose–response effects of Shamba Chef exposure on several key outcomes. Exposure to the program was associated with an awareness of improved biomass stoves (OR 4.4; 95% CI 2.8 to 6.9), and aspirations to own an improved biomass stove (OR 2.0; 95% CI 1.4 to 2.9). Receiving information about modern stoves from two or more sources generated greater awareness of liquefied petroleum gas (LPG) stoves (OR 2.0; 95% CI 1.3 to 3.1). The qualitative study revealed that Shamba Chef explained how the stoves worked, communicated their benefits, and encouraged participants to trust and purchase those cookstoves. Conclusion: Shamba Chef was successful in influencing determinants of cookstove purchase and use, and there is evidence from the qualitative study that it influenced the purchase and use of improved biomass stoves.This publication has 19 references indexed in Scilit:
- In-Home Emissions Performance of Cookstoves in Asia and AfricaAtmosphere, 2019
- The Saleema initiative in Sudan to abandon female genital mutilation: Outcomes and dose response effectsPLOS ONE, 2019
- Evaluation of Behavior Change Communication Campaigns to Promote Modern Cookstove Purchase and Use in Lower Middle Income CountriesInternational Journal of Environmental Research and Public Health, 2017
- Black carbon cookstove emissions: A field assessment of 19 stove/fuel combinationsAtmospheric Environment, 2017
- The Dose–Response Relationship Between Tobacco Education Advertising and Calls to Quitlines in the United States, March–June, 2012Preventing Chronic Disease, 2015
- Social marketing of water and sanitation products: A systematic review of peer-reviewed literatureSocial Science & Medicine (1982), 2014
- Bounding the role of black carbon in the climate system: A scientific assessmentJournal of Geophysical Research: Atmospheres, 2013
- Effectiveness of a National Media Campaign to Promote Parent–Child Communication About SexHealth Education & Behavior, 2012
- Framing of health information messagesEmergencias, 2011
- Evidence of a Dose—Response Relationship Between “truth” Antismoking Ads and Youth Smoking PrevalenceAmerican Journal of Public Health, 2005