The Merchandizing of Identity
- 28 May 2020
- book chapter
- Published by Springer Science and Business Media LLC
Abstract
No abstract availableKeywords
This publication has 2 references indexed in Scilit:
- I Am Canadian: National Identity in Beer CommercialsThe Journal of Popular Culture, 2003
- Selling Patriotism / Selling Beer: The Case of the “I AM CANADIAN!” CommercialAmerican Review of Canadian Studies, 2002